This is a YouTube video titled "Youtube ads are amazing because they have wau higher intent." containing a monologue or single-speaker discussion about the advantages of YouTube ads over Facebook ads, focusing on lead quality, user intent, and scalability. The speaker shares personal experience learning digital marketing and emphasizes YouTube as a powerful advertising platform. There is no indication of multiple speakers or involvement of Brian Moncada.
Yeah. So funny enough, I was originally hired to learn Facebook ads from my first company that I was learning digital marketing from. But what happened was my friend was so good at Facebook ads that was working alongside me, they didn't really need me to learn it because then there would be two people doing the same thing. So they actually saw an opportunity for me to learn YouTube ads. So I bought a bunch of courses online and basically spent thousands of dollars learning through trial and error. And what I found out was that YouTube was actually way higher quality leads than Facebook. Because if you think about it, when people go to YouTube, they go to learn something or to be entertained. People don't go to Facebook and type in how do I change my tire because my car just broke down. They go to YouTube, they watch a video of someone else doing it, and they want to learn how to do it too. And when you can run an ad on YouTube in front of a video and get them to learn more about your offer, your service and your product, it's intent based. And so they intent's a lot higher, which means your roas will be too. It's a lot easier to scale. And most importantly, it's the biggest, most scalable traffic Source online today. YouTube is the new TV and YouTube ads are the new TV commercials.