YouTube makes me $100,000/month as a niche creator (here's how)

A creator breaks down how they make $100,000 a month on YouTube in a niche market. They use software like Hiros to track which videos convert viewers into paying clients, and share their ad strategy for scaling both the channel and the business.
My YouTube channel only has 16,000 subscribers, yet I make anywhere from 60,000 to $100,000 for my YouTube videos every single month. How? Well, it's because I don't focus on going viral. I focus on creating niche specific content that's extremely valuable to my ideal clients. And as a result, I'm making more money than most YouTubers who are trying to build a brand new. And in this video, I'm going to show you how to plug a simple line of code into your YouTube videos that can tell you exactly which videos actually make you the most money and how to use that data to create more videos and run YouTube ads that get you more high ticket clients. So here's exactly what I'm going to be covering. I'm going to show you exactly how to track which YouTube videos are making you the most money. I'm also going to show you the real key to creating YouTube videos that actually get you more clients. And number three, I'm going to show you how to run YouTube ads to grow your YouTube channel, which gets you more subscribers and more views and scale your business even further and faster. And just for proof, me and my team and my company@adspin.com get at least four or five, even six of these deals just like this every single month, coming in organically from my YouTube channel. You can see here, this one is a $15,000 deal. The organic traffic source was from YouTube, aka this YouTube channel, like you're watching right now. So here's exactly how to track which videos are making you the most money. The first thing you want to do is get the software Hiros. Okay? Hiros is going to be able to be linked to your payment processor. Whether you use Stripe, whether you use Easy Pay Direct, or whether you use some other payment processor like WAP or Fanbase, for example, you can plug this into that payment processor and it also plugs into your YouTube organic channel, your Twitter, your Instagram, your Facebook, whatever social media you use, you can use it to track anybody who's ever clicked on a link from you. And they literally tell you exactly which link ended up becoming a client for your business. And so this helps you get real clarity on where your clients are coming from. And every single time I talk to clients that come to work with my agency and our team and they're already posting videos on YouTube, they never have any of this set up. So I'm kind of just giving you the insider scoop here, the secret sauce up front to help you make more money immediately. So you want to set Up Hero. There's plenty of videos online showing you how to do that. Highroast themselves have literally tons of resource documents you can help set up. So once you have Hiros installed, you want to set up your YouTube organic tracking system. And we use a simple spreadsheet for this. So if you look at this simple spreadsheet, you can see all of my YouTube videos. There's hundreds of them. There's. There's a different video category which you can set up in high roast very easily. You can see I have YouTube ads, specific content, broad vlogs, you know, personal development or like general marketing and advertising videos. And what's interesting is after analyzing all my content in 2024, I quickly realized that the client, the clients, and the content that was making me the most Money were the YouTube ads specific content. And so what did I do? Did I just keep doing what I was doing before, or did I change things to maximize that revenue? I changed things because I realized that the vlogs, the personal development content, all of those other types of categories weren't actually growing my business and attracting the right clients that I wanted to work with. And so I quickly cut all of those out. And as you can see so far, to start this year, I'm only making YouTube ad specific content to attract more business owners like yourself who are already posting videos on YouTube or who are already running ads on Facebook and want to add YouTube ads to their business to scale even further in and faster. The other videos that I was posting last year, the vlogs, the lifestyle stuff, the personal development stuff, it wasn't attracting my ideal client. And this is why tracking your YouTube videos is so important. Because you might be sending mixed messages to your marketing, you might be sending mixed messages to your audience. They don't exactly know you as the go to person for whatever you specialize in or whatever you offer to your clients as a service or as a coaching program or as a course, for example. And so this helps you get real clarity on what videos you should continue posting if you want to continue growing your business. Next, you have the base URL. So this is where you are sending traffic to. So every YouTube video you have a description, for example, right? And so this is an example I'll show you. In every single description that I have, I have two links, right? I have an application to work with my agency, which is right here. I also have a application to apply to join our mastermind, where you can work with me one on one and my team. There's in person events and Everything, right? And so those links go right there. Now, this system also has a unique identifier. So this is what's very key, okay? Because you want to make sure every single YouTube video has a unique identifier. So you can see for this one how to outsmart YouTube by running YouTube ads to grow your channel. We have the unique identifier, YouTube ads to grow your channel, which is very easy to recognize which video they came from. And then of course, the traffic source is going to be YouTube organic. Now, the cool part is we, with this sheet that we have for our clients, we literally just have them basically duplicate a new role right there, insert one above, and then everything else just gets spit out automatically. So all of the URLs they need to post, you go right here, copy and paste. Boom, you just change out the Link. Every new YouTube video and you're good to go. Now, in high roast, here's what that looks like. Okay? So for this video, you want to go into your high roast, and you want to go ahead and click new source. Okay, new source. So for example, if I did, for example, for example, this video right here, I would probably call it something like print more calls with YouTube organic, something like that, for example. This is just an example. I'll go ahead and add a tag. I'll put that as the tag and then I'll press that, right? But if you can see here, there's also mark as organic, which is going to be very key because if they're coming from your YouTube videos, they're probably coming from an organic video. And then your traffic source is going to be YouTube organic. Oops, sorry, let me delete that. You can see right there, YouTube organic. Okay, so once you have the name and you've added the tag, or I can show you this one, for example, this YouTube ads to grow your channel. Check this one out. So if I put that one right there, you can see there's the tag right there. And I'll just go ahead and put the name there as well. So I put the name, I put the tag, I have the traffic source, YouTube organic, and I've marked it as organic, and I can now add it as a source link. Once I've done that. Now every single time somebody clicks on that description and, and then applies or, you know, fills out an application or books a call, Hiros automatically tracks that. And so we know exactly which video they watched before they became a client. And so what this looks like in real time is this right here. So I'll blur out the Name and the email of this client, obviously. But you can see this person right here who bought from me recently, literally watched the video YouTube ads to grow your YouTube channel, aka this video I'm showing you right here. And again, this video did pretty well. It got 1.2 thousand views, got 77 watch time, which is higher than normal. And then it got me about 30 new subscribers. It also made me about $26 in revenue. Great. Again, I'm not really worried about the adsense. I'm only worried about the amount of clients calls and obviously new business it's bringing me. And so clearly this video did really well. It got me a new client and it got me a couple of calls with qualified clients as well that could eventually close in the future. And so I said, okay, well let me just double down on this video. And so when you have that information, you can make strategic decisions on which content you should post. Because again, you might be doing vlogs, you might be doing personal development, you might be doing a bunch of broad topics that aren't actually growing your business. And so you have to track this data if you want to be very specific with the content you're posting to attract more of the clients you actually want. The only way to do that is by having a tracking system installed like I'm showing you here. And this is the real key to actually creating videos that get you more clients. Again, it all comes down to tracking and, and data. Because if you don't know exactly which videos are bringing you the most business, you're not going to be able to continue replicating those videos and growing your business. You see, last year, again, I did this exact same thing. You can see all my videos if I just go to my channel content here. I'll just go to all the types of content I posted last year. Let's see, for example, if I just keep going here, I posted a ton of different videos. I posted this video, I posted vlogs where I was actually interviewing friends of mine. I was also posting ad scripts. This one did pretty well as well. I posted behind the scenes stuff like again, more interview styled videos, dating and relationship videos, and you know, more interviews. And it was just all over the place, you know, vlogs, behind the scenes stuff. And then there was some YouTube ads, things sprinkled in there. And then Tai Lopez invited me to this mansion in Beverly Hills, right? Like more broad sort of lifestyle content. So it was kind of a mix between like vlogs, lifestyle, dating, relationships, mindset, and then marketing and advertising. But it's like, what am I really talking about and what's making me the most money? Well, I can show you clearly because of this actual tracking system we have installed, that the ones that were making me the most Money were the YouTube ad specific content. Because that's exactly what my ideal clients want. They want to learn how to master YouTube advertising and, and maybe even hire an agency like me to help them scale all their YouTube ads done for them. And so I just said, let me just double down on that content. Which is why every single week now on this channel, I post two YouTube videos showing you as a business owner how to add YouTube ads as a different traffic channel to scale your business even further and faster. And I post valuable videos every single week so that you can know like and trust me and then eventually want to work with me. And so this is very important if you're already posting content on YouTube, but you don't exactly know which videos are bringing you the most business, because again, just because you can post other stuff doesn't mean you should. And Alex Hormozi talks about this as well. He was doing the same thing and I just didn't learn the lesson from him. So please learn this lesson from me and do this for your business immediately. Now, once you've done that, okay, here's how to run YouTube ads to grow your YouTube channel and scale your business further and faster. Okay, the first way is direct response ads. So with YouTube ads, you can actually grow your channel and by running direct response ads to get more clients. So the way we do this is very simple. With our clients, we have them create five different YouTube ads, usually five to 10 different hooks, one to two different bodies, and we go send that traffic immediately to their vsl, their landing page, or their sales funnel to get more clients, more leads, more calls typically. And they can obviously end up becoming a lead. They can watch the video sales later, they can apply, they can become a qualified lead. If they're qualified, they go to the calendar page. If they're not qualified, they get rejected and redirected and they, and then obviously they can become a client on the call when their sales team talks to them. Again, as a secondary benefit, you are going to grow your YouTube channel when you run YouTube ads. And if you're already posting YouTube videos organically, adding YouTube ads is one of the lowest hanging fruit things you can do, especially if you have a couple thousand subscribers, because they already know you, they already like you, and they already trust you to a certain extent. And if you show them simple Remarketing ads, direct response ads that actually get them to your sales funnel and it's very low hanging fruit for you to do. The problem is most people don't know how to set this up the right way. They don't have the tracking systems installed and they don't know how to create the ads, which is obviously why we have a company. But besides direct response ads, the second strategy is in feed ads. Okay, in feed ads is one of the best way to not only grow your channel, but push your top organic videos as new videos to new audiences. And this is why the tracking is so important, because if you know what, which videos are making you the most money, you can then use in feed ads. And a strategy that we have that I'll show you in a second that I'll talk about in another video is going to actually grow that video by getting it in front of new audiences and you can push those videos to new people that are also business owners, for example, like yourself, that might be interested in YouTube ads in my example. So I know that these specific videos make me the most money. And so what do I do? I push these videos as in feed ads to get in front of new business owners that haven't watched these yet, get them on video viewer remarketing lists and then I remarket to those videos with direct response ads, AKA direct offer ads to get them to apply to work with my agency. So we can scale all their YouTube ads for them. And the direct response ads send them to our VSL and application which then allows them to apply to work with us. And if they're qualified, they get to the calendar page where they can book a call if they're not qualified, meaning they're not making the business revenue that we need to, you know, basically work with us, or they just don't have the financial means to invest in working with us, which we are very specific on the application of how much it takes to get started. They just get rejected and redirected because we want to make sure we're optimizing for the best pixel data as opposed to people that aren't going to afford working with us in the first place. And this is what you should be doing with your application with your YouTube ads as well. And of course there's the next test page after that. And so these two strategies are very key. The that you can add immediately once you have your organic tracking in place. And even if you don't have your organic tracking in place, these strategies work really well. But this is a key piece because once you know again, the YouTube videos that are making you the most money, you can add these strategies that we have@adspend.com and you can grow your channel, grow your business and continue getting more high paying clients from your YouTube videos combined with YouTube ads. And so results of these strategies can be huge if you know what you're doing combining YouTube, organic and YouTube ads. Because for us, for example, we're getting $72 cost per qualified calls and we're targeting business owners like you that are making 30k a month plus minimum and typically already running ads on Facebook. And again want to add YouTube ads as a second traffic channel. So they're diversified, they don't have all their eggs in the Facebook basket. To get them to get people like you on a call for $72 is really, really good. And again, this only is possible if you know how to set up your ads correctly. The targeting, the tracking and everything I went over in this video. So you don't want to make the mistakes of just trying to do this yourself if you don't know what you're doing. For example, Machei, another client of ours who's in our mastermind, was able to get a 26 ROAS, 26 x ROAS using these strategies with our help. And he's in the Polish speaking market. I'll scroll in here so you can see the profit right there and the roas for his business specifically. And he's also targeting business owners in the Polish market using these YouTube strategies. So again, know your data, know how to track it properly using Hiros, use that data to create more specific content pieces that actually get you more high paying clients and then leverage some strategies like this obviously to grow your channel and get more high paying clients. And if you want to learn more about this new YouTube ad strategy, I posted this video literally two weeks ago. Surprise, surprise, it's the same exact video that I was showing you that led me to this one client right here that paid me literally two weeks ago from watching this same video. So again, I'm doing the exact same strategy to you right now by leveraging the entire tracking system. I just showed you how you could implement to your business immediately and I'm pushing you to watch that video. So when you have the data, when you have the tracking, when you have these YouTube ads strategies, you can see how it can become a very, very effective, profitable and most importantly, scalable flywheel for your business. You don't need a lot of subscribers, you just need the right YouTube ad strategies, the right tracking and the right systems in place for your business to be able to grow and make more money than most YouTubers who have 10 times as many subscribers as me. So watch this video next and I'll see you there. Cheers.
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