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29% of Americans have disabilities, according to CDC data. That's a market and talent pool executives can't ignore. Present accessibility as a business case with numbers, not just ethics, and watch the C-suite move.

29% of Americans have disabilities, according to CDC data. That's a market and talent pool executives can't ignore. Present accessibility as a business case with numbers, not just ethics, and watch the C-suite move.
I agree, definitely, you know, taking that shift left and incorporating it into how you're doing your business as a basic step. I think more in my space, how you can advocate for that is, you know, the C-suite likes their numbers. Statistics are convincing. Making things more accessible to the 29% in the US now of people with disabilities, I think, is the latest CDC number. We know that's about 1 in 4 worldwide. Taking the numbers up to the C-suite and showing them, whether it's from a hiring perspective, if we were to hire more people with disabilities, if we were to reach more customers with disabilities, what does that look like if we are reaching an untapped market of talent, of customers, of buying power? So for, for my world, it's definitely Using the numbers along with those stories and case studies of, of people that are already doing these practices. There are people to learn from and they publish their numbers. We know that accessibility works. We know that it makes workplaces better. And sometimes the C-suite just needs to see the numbers.