FridAI. Gamma + Contract Review

Business Brain Episode 671 for Casual Friday, August 1st Startup Day Across America 2025 greetings folks and welcome to Business Brain, the show where we take some ideas from you, from us. We crunch them, we dissect them, we share them, we use them to tune our business brains so that we can each keep on living those charmed lives. Our sponsors for this episode include eversight.com BB where you can get a gorgeous pro managed website without the stress and your own in house web team for just 3.99amonth. Or it's like having your own in house web team and shopify.com businessbrain where you can sign up for their $1 per month trial period and upgrade your selling today. We'll talk more about those in depth in a minute. For now here here in Durham, New Hampshire, I'm Dave Hamilton.

And I'm Shannon Jean. I'm in Northern California. Happy Friday.

I Happy Friday. I hey, we have a nice tip. Quick tip from Jim who wrote in. He says you've mentioned telling ChatGPT to remember things. He says I use different AIs. Gemini ChatGPT perplexity. He says this tip likely works for all of them. Go into your custom instructions for your given LLM you're given AI of choice and add the following Every answer should come with at least three links to source pages I can click on to read more. Love that.

That's great. Yeah, that's super smart.

I'll put that text in the show notes for everybody. But yeah, but yeah.

Cause I often I would read I get something and then I have to tell it to do it right? Hey, give me the source.

Yeah. So why not just tell it to give you sources right out of the gate and it's a great I've done it and it makes a huge difference. Ye. And sometimes I don't need to click on the sources. I'm good with whatever information it gave me and then it's okay. Like it's totally fine.

I also like the one you tell it. Don't ever give me back a bunch of text that has emojis all in it. It's very we just talked about emojis before and I do like them but it's very sparingly. Not every other line.

Yes.

And so you tell it.

I do like it when I tell it to like for a podcast episode or whatever. When I tell it. Make me an Instagram post. It knows to use emojis there. Oh because Instagram's full of emoji. Like it's it's the right platform for that. And so that's great. Yep, it's great. That's very cool. Speaking of things that we put in the show notes, you know, I mentioned that. That today is Startup Day across America and we always talk about whatever the, you know, the day of the day du jour is, and I always link whatever that is in the show notes. So if you hear us mention something and you're like, what the heck are they talking about? Go to the show notes at BusinessBrain show and there will be a link that explains more about what that day is. So that's cool. Yeah, yeah.

Clever. Clever. Hey, I have a. I used a new AI platform this week.

Okay.

That I thought I'd share with you. Yeah. It's called Gamma AI and I think.

It'S at Gamma App. Right?

Yep, Gamma App.

Okay.

And if I can pull up the homepage, I have my template that I did pull up, but I'm just curious about pulling up what it says on the front page.

Oh, yeah, yeah, yeah.

Gamma App. And say, perfect. So basically, it's the way I use it. Yeah. It says, bring your ideas to life. They. Presentations, websites, social media or documents. You can create all kinds of stuff with it. The example I created that I used, that I shared with you, Dave, that's if you're watching this or you can watch it at YouTube. Just search for business brain. I had a social media post that I talked about. My. It's not mine. I stole it, of course, but I elaborate. I expanded on it. This Whistle Workhorse and whale concept.

Talked about that here on the show. Yep.

Talked about it on the show. If you go to businessbrain show and search for Whistle, you can. There's a whole episode on it, or maybe several. And all I. All I did was dump my text into it. And this is the presentation that it created.

Interesting.

And it brought, you know, a bunch of graphics and it, you know, renamed it. It's called Beyond Price. The Whistle Workhorse and Whale strategy. A powerful pricing framework to escape the discount trap and build sustainable business growth. I did you know that that's their description. I thought it was kind of cool. And it just. Then it talked about. There's a. The second section talks about the. The price war problem. Competing on price alone is a dangerous game for any business. Attracts bargain hunters with low loyalty.

They built you a. A PowerPoint presentation, essentially.

Essentially, yeah. You. You could build a website with it. Sure. You could build. You can turn this into a PDF if you were sending it to someone.

Yep.

Could be a proposal, could create it. So it, it's, you know, just brings it all together graphically and it fine tunes your content. And the nice thing is you can then go in and edit any of this. You can just click into it to make it yours again. Like. Oh, I don't, I don't like the way it says that. And I want to, you know, I want to do this with it or something different.

Sure, sure.

And I like it. I think it's pretty cool. I'm going to be using it to help with some, some stuff that I want to create visualizations for. And yeah, it's pretty cool. It's at Gamma app and they'll do the same thing. You could take five pages of documents or something you wrote in Word and it would create a website for you with all that content. Right. Like a, create like a one page site that's just scrollable, which is, you know, for a, maybe for a landing page or a sales funnel. Funnel website.

That's pretty cool. That's really cool. Yeah. And I mean you can put it into, you know, presentation mode and it just kind of like it turns your web browser into your.

Oh yeah, that's pretty cool.

Your presentation, it's. This is great, man.

Nice. If you're, if you have somebody like on a zoom call, walk them through it or something like that or just click through it. It's awesome.

See to me this is where, and there's a lot of different. Obviously we talk about it literally every week, but there's a lot of different use cases for AI right now. Where it currently shines almost always, not always, but where you can really rely on it is with the, the, the, the summarization or the, the repackaging the Reese that synthesizing of data where. That's where it's so good right now. I like there's. Yes, there's other things that it's kind of good at and occasionally good at and it's going to keep getting better obviously. But right now that the whole, you know, summarizing, synthesizing, repackaging of data, which is exactly what it's doing here and it's expanding on it. Right. You didn't give it this much content. You gave it some amount of it and it distilled it down, knowing what works well as a presentation and all that, it's great.

Love it. And what I find really helpful with all these AI, you know, LLMs or apps like this platforms, I may not have it fully flushed out in my head. What I want to say, right. But I have this idea or this concept or maybe I've got five sentences that I've started and I want to get. And I would say, hey, help me expand this. Yes, it's very helpful. And this. So Gamma, it's. They have a free level. This is always free, where you get some generic stuff. The plus level is $8 a month, so it's pretty inexpensive. And then they have a higher level for like teams and that kind of thing. But yeah, check it out. Gamma app. G A M AMA app.

Yep. Perfect. Thanks for that. That's great. Yeah, I have an example of AI not just summarizing data and analyzing it for me, but then helping me to turn it around. So we'll talk about that in a little bit. The next thing that I want to do is talk about our two sponsors. Because starting a business is a lot like joining a rock band. At first it's just you and a dream and maybe a triangle, right? But before long, you're juggling merch, marketing, shipping, and some guy named Carl asking about your refund policy. And that's where our sponsor, Shopify steps in. It's like having a built in business partner. Minus the late night, reheated pad thai and questionable advice. Shopify powers 10% of all E commerce in the US from household names to brand new shops like yours and mine. You get a full suite of beautiful, ready to use templates. Smart AI tools that can write product descriptions and boost your images. And built in marketing to help you turn those what ifs into heck yes. I've used Shopify to sell merch for some of my other shows and it's smooth, reliable and doesn't make me feel like I need a computer science degree to run a store. It's just right there. So look, it's time turn your big business idea into Ka Ching. With Shopify on your side. Sign up for your $1 per month trial and start selling today at shopify.com businessbrain. Go to shopify.com businessbrain that's shopify.com businessbrain and our thanks to Shopify for sponsoring this episode. And look, if your business website isn't pulling its weight, it's time to stop babysitting pixels and start delegating to the pros. That's where our sponsor Eversight comes in. For just 399 bucks a month, you get what feels like your own in house web team. No $10,000 upfront fees, no long term contracts, and no panicked. Why is my site down texts at midnight. Eversight builds and manages your site. They respond to phone, email and even texts the same day. And here's the kicker. If disaster strikes like a site hack or a meltdown, they jump in immediately. Obviously here at Business Brain we are no strangers to having disaster strike. I think maybe that's what qualifies us the most to, to, to. To talk about this as frequently as we do. Shannon, you had disaster strike and Eversight helped.

Yeah, man, they were great and they got me back up and running quickly. I don't, you know, I self managed my sites for a while and for basic stuff but as you start expanding and adding all kinds of bells and whistles and so called safe plugins, some kinds, some bad things can happen which happened to me and you know, they're awesome, great to work with. And now when I need a modification or something done real quick, they're just, they're just an email away and it works really great.

Amazing. I love to hear that. That's, that's great. That's, that's what so many folks like us need is, is that sort of delegate and forget about it, but stop worrying. You're delegating the worry of it to someone else. Yeah, that's great. You can delegate your worry too@eversight.com BB and get started today. And yeah, our thanks to Eversight for sponsoring this episode. So my daughter is going to be getting married next year.

Okay. Congratulations.

Thanks. Yeah, well, we're not through it yet. I'll take that. Yeah, yeah, no, it's gonna be great.

Yeah, yeah, yeah.

And, but we're, you know, contracts for things are coming in a venue and all this other stuff. And she already uses ChatGPT to analyze all this stuff. She was having a problem chat GPT today would not, it wouldn't let her upload a file. It was like temporarily, I can't do this. I'm like, well that's stupid. So I took the contract and uploaded it.

Okay.

It worked totally fine for me. So who knows, right? Whatever. And, and so I had IT analyze the contract from the venue. Now I had already read the contract is very short two pages. I think for most things any of us do, if the contract is longer than two or three pages, there's some. That's a red flag. And if it's you, you're the one sending it out. That's also a red flag. So be aware that. So this one was two pages, very simple, very clear. I read through it. I was like, okay, fine, you know, I mean like it locks you in more than you want to be locked in. But that's what it seems.

Of course.

Yeah, like I, I kind of knew that but then that's where my bias almost caught me. And so I, I ran it by ChatGPT and I said just you know, analyze this contract for me. And I think that's about all I said to it. And it came back and it caught some of the things like look, you know these, these deposits things that you put down are non refundable. There's no way to get around it. And then highlighted the force majeure clause that they had in there, which I all I basically did gloss over. It was like, oh yeah, something happens, whatever. Well this is a pretty one sided force majeure clause. It was if anything happens, act of God, yada yada yada, you know, the event will go on as planned unless there is a state declared emergency, in which case the event will be rescheduled and you will still hold it here and all of that. And ChatGPT was like, just make sure that you're okay with this. And the more I thought about it, I was like, well like I, I, I, I don't know, I think that's pretty one sided. So yeah, I asked it, I, I, I asked it, would you draft a counter? You know, but I said let's keep this productive. I, you know, we want this whole thing, we want everybody, we need everybody protected, happy, but we want everybody happy.

You don't want to have the event at a place where they're already, they hate you upset. Yes. They don't want that.

Exactly. No. And so it did, it came up with a thing and basically you know, rewrote it and it said it, it took the state declared emergency language out and just put replaced it with circumstances beyond either party's control, including but not limited to natural disasters. Right. You know, okay, great, now we're a little looser here.

Yes.

And what it put in there and I was really happy it took my instructions properly. It did not come back with some equally one sided, just on the other side. Right. Because that's not, I don't like attorney does. That's what your attorney does. And I even told it when it came up with the first version, I said now write it like you like I wrote it, not like, like an attorney wrote it and it said, it came back and it basically said if it makes it impossible to fulfill the terms of this agreement, neither party will be held liable. It, that means if their venue falls apart, they don't need to pay for the band and the wedding dress that I can now not use at their venue. Yes, right. And also it threw in there, it said the first deposit, which is just a few thousand dollars or something, is theirs to keep. The rest of it is all going to be refunded. Oh, it put another thing in there that said both parties will make a good faith effort to reschedule the event.

Yeah.

But if that isn't feasible, then you keep the first little deposit and then the rest of it is ours. Now, they haven't agreed to this yet, mind you.

Yes, but most places are not used to people redlining or offering.

They're not, but I know I'm going to try. And so it was like, now help me write the email. I wrote the email to send this and then I fed that into ChatGPT and I said, now help me distill this down, make it clearer. And it was like, great, yep, you're doing good, but here's some things I recommend. And all of the things were like, oh, yeah, that's a great thing.

Yeah, that's good.

It's just something to catch me and.

To get you to think a little.

Bit, a little bit differently.

Deeper. Yeah.

But the whole thing, at least. And again, like we talked about in Wednesday's episode, we don't get to decide what mood someone's in when they receive our email or our text or any of that. But the whole thing got to. It was. Was as smooth as I could have made it. In fact, it was smoother than I could have made it because it made it smoother for me and kept it really positive. And we're looking forward to a day. And it was even, you know, I asked at the end of it, at the end of the email. It was something, actually, I'll find that, you know, would something like this work for y' all as a replacement for this first paragraph? That's great. It gives them the opportunity to say no.

Yeah.

And that's going to bring up a conversation because that'll.

That's it.

Yeah, that.

Why?

Why, why is this a no? I just need to understand. For me, I've done a lot of events over the years and I, you know, I sort of implied that in the thing. It's like, this seems non standard for events that I've done, you know, to just show them that I'm not coming back with something. Because I even asked chatbots, I said, that's weird. Is this boilerplate for a wedding venue? And it was like, not really. No. This is a little one sided, like, great, then, now we've got something to stand on here.

Yeah, I do the same thing. There's not an agreement, you know, perspective agreement, a contract, a lease, whatever that I will ever. I always run it through and what part of the prompts that I use each time is I ask it to identify anything that's not standard. That's because, you know, you can just get the standardized lease, a standardized sale agreement, all that stuff that is just general terms and everybody pretty much agrees to these things.

Yep.

But you. And like my son is moving and he's getting a lease. So I described, I said, hey, you know, there's five early 20s, you know, young men that are running this place. Here's the lease. Is there anything that I, you know, they've asked me to take a look at the lease, anything that I need to be. And one of the, it was, it was pretty much standard, but it said make sure they understand what jointly and severely. And maybe I'm not saying that.

Right. Severally.

Yes, severally liable means. And I was like, oh yeah. And I. So then a cop, we had a conversation with my son. Is everyone signing the lease? Yes. Or their own lease? Yes. So, well, you know, if they don't pay the rent, you're liable and if you don't pay the rent, they're liable. You know, so he's like, what, what? You know, how does that, how does that work? Them all? Here's how it works. Here's how it works. It was great. Yeah, it, it was. Even though that is a standard. Totally pointed out because I said, oh, these are younger, inexperienced, inexperienced, you know, young men, I want to say kids every time that haven't leased very many properties. And I'm not signing it. So they are.

Right, right.

And, and so it was great.

That's great.

Very, very useful. And you know, you just play with it and it's, it's just so helpful.

Yeah, I, I think that the part that I'd like to reiterate is, is not, it's, I mean, it's great to have it review the contract and the idea of proposing a way to communicate the changes that keeps everybody at least on the surface, like this is confrontational. I am coming back and saying you're wrong. I want to, you, I want to do it in my way. Right. You know, and so I know that, that it is confrontational. Okay, well, there's a contract involved that's like, yeah, it's kind of part and parcel.

You're fine, you Know, in my brain, with that way you're handling it. It's. You're using persuasion. You're trying to speak in a certain way. You're getting up and getting. Walking around and trying to sit next to them at the negotiation table.

I'm doing my best at that. While simultaneously my interests. Right.

Yeah. Yeah. But you want them, hopefully, that that's the way they're going to take it. Especially with your language, you know, using the word y'. All.

Yes.

Does this sound like it might be something instead of, you know, being very.

This must be the way.

Yeah, yeah. Because they don't have to rent the venue to you, and then your daughter's.

Going to be mad, and then everybody's pissed at me.

Swear we wanted to get married. Oh, my God. Yeah.

Exactly.

Exactly.

Right. I don't. I. And I. Believe me, I have torpedoed things long before I ever even realized that the chamber was loaded. Like, you know, me, too. Just like.

Because I get frustrated with unreasonable people when I am. I like to think of myself as very reasonable, and I want to make it work.

Right. Yes.

But then you read something. You're like, well, this is just bs. They don't need to say this. And I'm not going to do that. I'm like, I'm not. We're not doing this. You know, and then you see everybody around you, like, what.

What. How does he. How come he's asking that question? Yeah, well, let me tell you why I'm asking the question. That's all.

Maybe it's because we've been on the other end where it became problematic, and we were either saved by the way certain language was, or it came up and like, oh, wow. I didn't know that's what that meant.

That's what that meant. Well, and that's what I said to my daughter. I said, look, I'm happy to present this to them if you would like to, and if you want to tell me not to, let's have that conversation. And I said, but here's the scenario that I need to make sure we avoid, and that is that for more than half of the people that are coming, this is a destination wedding, even though it's happening in New Hampshire. Right. You know, so we're going to have the people here staying in hotels.

It's a big deal.

You're going to, you know, it's a big deal. There's. You've already bought a dress, you've already got a band. Everybody's here. If suddenly their plumbing doesn't work. And they say, oh, we need to reschedule as per the contract. It's like, no, no. We're having the wedding on that day. If you can host us, we're going to do it at. At worst in my backyard. Right. Like, I mean.

No, you're right.

It's so. It's going to happen. And now I got to pay for a party at your venue at some day when your plumbing works.

No, yeah, no, I agree with you.

No, yeah, no. If your plumbing doesn't work that day, then we can't do the event that eight at your place. Right.

That's right.

That's all.

Or you're not bringing in a trailer with water and toilets or whatever.

You can choose to figure it out. Right? Yes, we're all working together, not just. You get to pull the plug. And I have no say in the matter. No, no, no, no, no. And that. That'll be the example. I haven't told them that example yet. But if they push back, we'll get on the phone like, we're done with. I will not send another email.

Yeah, sometimes you have to have that conversation on this.

But it's like, let's get on the phone and let's talk it through. Let me share my concern with you and why I'm asking for this and we can talk it out.

Yeah, yeah, that's right.

And now it might come down in the end to, well, we don't alter our agreement.

Could be.

And you take it or leave it.

You can decide.

And then we get to decide.

Yeah, that's right. You decide.

That's right.

And there's tears.

Well, and we. That's what? The day we buy wedding insurance. That's true. That's good. You know, it'll cost us a few hundred dollars and then it's done.

That's great.

Which we'll probably buy anyway.

Yeah. Yeah, that's right. If you have either new AI that we should know about or methods that you're using existing AI, we would love to hear about it because we're always looking. You know, we're trying to expand our brains here on business brain and you can send that to feedbackusinessbrain Show. We would love to hear from you.

We would love to hear it. Yeah. Every day that I learn about something new with AI is a good day. So please help us out feedback at BusinessBrain Show. Have a great weekend. Keep living that charmed life and we'll see you next week.

See ya.