Align Your Sales with Your Soul’s Mission

15 Jan 2025 · 1 min

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0:45

Short excerpt from a Carly Hill YouTube video about aligning sales with one’s deeper mission. The speaker contrasts persuasion (helping a buyer fulfill a pre-existing desire) with convincing (pushing a sale for the seller’s benefit), arguing that if you have something valuable you morally should share it rather than coerce purchase.

Chapters

This is why people love to be sold to, but they hate to be convinced. This exact reason, because the difference between persuasion and convincing. Think about anything that you bought recently that felt good to you to buy it. You were sold to because it was something that you had a desire for that you kind of already made up in your mind. You had this decision in your mind and it, it was for your own benefit, but somebody just helped you make that informed decision for your own benefit. They didn't convince you because it was just going to help them. You were sold to and you liked it. But we don't like to be convinced. So if you have something valuable to offer, you have a moral obligation to share it.