Short segment from a Carly Hill YouTube presentation advising early-stage coaches that intentional, strategic social media can bring in initial clients, and recommending waiting to invest in a website until core messaging and market research are dialed in and funds allow for hiring support.
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If you're posting on social media with intention and strategy, not just consistency or fluff, it's enough to bring in at least your first initial coaching clients. So when funds allow, investing in a website becomes a very crucial asset in your business. And I do recommend it. But I think too many people jump the gun and they think, okay, I've decided I'm going to have a coaching business. I'm filing my llc, and now what do I put on my website? Right, because they haven't even figured out their messaging yet. They're still in the market research phase. So really, dial in all of your core messaging first, and then you can hire out when you have the funds to do so, and you can get a website manager and they could pop it up for you.