Let’s have an honest moment, friend-to-friend…

17 Nov 2025 · 2 min

Watch on YouTube

1:36

This YouTube monologue (by Carly Hill) diagnoses why coaches and creators often fail to sell offers: insufficient audience size and inconsistent visibility. The speaker emphasizes that potential buyers typically need to encounter an offer roughly 7–10 times (or more) before acting, and recommends planning launches as multi-channel campaigns with 7–10 touch points (stories, lives, posts, emails, DMs, personal outreach) rather than one-off posts. The message stresses consistent posting, strategic templates, repeated emails, and active outreach to build recognition and sales.

Questions this video answers

7 to 10 times (speaker notes this is often even more).

7 to 10 touch points (examples: stories, lives, posts, emails, DMs).

Chapters

This brings me to reason number two. Maybe you didn't talk about it enough. You didn't post enough. Be honest with yourself. Did you post three times and hope it would just magically fill five high ticket spots? Or did you actually show up consistent on every single platform? Email your list multiple times, mention it on stories every single day, send personal invitations? Were you in the DMs? Were you engaging with cold leads too? The visibility is going to compound over time and that repetition is going to build that recognition. People need to see your shit 7 to 10 times before they actually take action. I know coaches who post once about their offer and then they wonder why no one buys. They didn't have enough people in their audience and they didn't post enough. This is reason number one and two again, they need to see it around seven to ten times before they even take action. Usually it's even more. So how do we fix that? We need to plan again. We need to have templates, we need to have a strategic plan. We need to plan your launch like a campaign. Not just random posting spree, hoping and praying. You need to map out. I would recommend 7 to 10 touch points across different channels. So that's real stories, lives, posts, emails. And every single time I say this to my paying clients they're like, well that just seems annoying, like I'm being redundant. If you're not repeating yourself, you're not saying it enough. And the chances that somebody's going to see what you posted on all of those platforms is very rare anyways. People are busy, they need reminders. They will forget about you if you're not top of mind. And hey, if they see it on all platforms, great. That's awesome. That's exactly what we want. So if you want consistent sales, you need to have consistent visibility.