Stand Out in Saturated Markets and Thrive!

15 Dec 2024 · 1 min

Watch on YouTube

0:42

Short coaching-style talk advising creators/entrepreneurs not to 'niche hop'—repeatedly switch niches—because there is room in saturated markets; recommends sticking with a niche, building proven messaging before spending on paid ads, and continuing coaching/private practice. Emphasizes that comparison to others farther ahead is not a reason to quit.

Chapters

I do not want you to niche hop. What do I mean by niche hop? Well, it's exactly how it sounds. It means going from niche to niche to niche to niche. It's okay to switch your niche. I don't want you to niche hop because you think it's not working. Oh, I think maybe I should change niche. Do not niche hop for that reason. Do not stop yourself from starting because you think the market is too saturated. There is always room for you. The people who are further ahead from you. Like your people that are a couple steps behind. You can't relate to them anyways, so there's always room for you. Do not stop coaching onto your private practice. Don't dump money into paid ads without proven messaging first.