Carly Hill tells coaches that competition is a good sign, not a threat. The coaching market isn't zero-sum, so you can stand out by differentiating yourself instead of copying what others do.
Chapters
Blur, praying, waiting, wishing, waking up every single morning ready to pay you for the services that you have that are going to transform their lives. If somebody else is doing it already, that's a good sign. It means there's a market need. The coaching industry is not a pie. Just because somebody else has a piece of it doesn't mean that you can't have a piece and that there's none left for you. If you Google and nobody's doing what you're doing, that's actually a red flag. Okay? So making yourself stand out in the saturated market is easy peasy. I call it being the Beyonce of your space. Okay? And I teach that to my paying clients. Like, how can they really stand out?