A 2x2 matrix maps two trend lines: scarcity to abundance and binary to fluid. The four quadrants are structured shortfall, a predictable abundant market, the Uncharted Edge with limited resources, and Everflow, where options and opportunities abound.
Chapters
When these 2 trends intersect, we come up with something really quite amazing. So let's look at what happens when they intersect. We have on the horizontal the scarcity to abundance and on the vertical binary to fluid, and this creates this 2 by 2 matrix where up in the top left where you have binary and scarcity, you have something that is a structured shortfall. It's an economic market that is being created artificially to make people comply with what is happening there. The binary to abundance means it's very predictable because it's binary. We can see exactly what is happening, but there's plenty of it, whatever it is. We'll explore some examples. Down at the bottom left-hand side, we've got fluid and scarcity. So there's movement, but there's, there's not a lot of resource available, so it's the Uncharted Edge. And then the fluid and abundance quadrant is called the Everflow. There is so much of everything, of options, of opportunities, of ways to express our lives. It's really quite an amazing space to be in.