A funnel that drives paid Facebook and Instagram traffic to a free program, then uses a tripwire bundle and discounted membership offer to recoup ad costs. A vegan Thanksgiving program generated 7,000 free signups this way.
Questions this video answers
Approximately 7,000 people.
Facebook and Instagram.
A tripwire bundle (a paid bundle offer).
Chapters
But, you know, the other thing that works super, super good is driving paid traffic to something that's free. Some type of lead magnet that has, like, a tripwire offer on the, like, thank you page. And you can still do that the same way, like, you can still have Facebook or Instagram track those conversions that happen kind of on the back end. And, like, I do that for, like, I do a vegan Thanksgiving program every year that's. That's totally free, but there's like a bundle you can purchase on the thank you page. And, you know, like, I think this past year, like, 7,000 people signed up for that program. So that was, like, 7,000 new people on my email list that were free because I made my money back on the. The thank you page. And then later in that program, I did like, a free live cooking class, like a prep along with me for Thanksgiving type of class. Then that at the end of, like, I pitched them a small discount on my membership. And that's where I really made my money on that funnel. Like, I.