A food blogger negotiated her cookbook deal to skip doing the photography herself, pushing that cost to the publisher instead. She accepted a lower advance in exchange for better royalties and having the publisher handle the shoot.
Questions this video answers
"3:15 to $1,000" (as stated in the transcript)
The advance was not nearly what I wanted, I think.
And did you have a back and forth on that, like, here's what I want, here's what we can do. And what. What helped you get to the point where you felt okay not taking as much as you wanted?
Usually these days, most food bloggers who do a cookbook are also expected to do their own photography, which is a massive amount of work. I know it from both of my other cookbooks. If you hire that out, it can run anywhere from 3:15 to $1,000, depending on, you know, the amount of photos and the photographer you work with. And so I said, fine, I'll accept this advance, but I am not doing the photography and you're responsible for hiring and paying the photographer. And so that, to me, made it a lot more palatable. And then I also negotiated a royalty structure that I felt really good about because I'm pretty confident this will sell well. And so the royalty structure was important to me.