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10 Dec 2024 · 1 min

0:35
A podcast excerpt (YouTube) where the speaker says Instagram shifted from being photo-first to video-first. They note that analytics often favor reels for reach and sales, so the business-optimal choice is to post mostly reels, but the speaker prefers photography and follows an informal "rough two-to-one" rule (presumably two videos to one photo) to balance business outcomes with personal taste.










