Excerpt from a YouTube video (chat/interview) in which the speaker identifies barriers food creators face monetizing recipe content—lack of technical skills, budget, and time—and describes a solution: a contributor-driven, monetized blog where creators submit recipes through a simple form and the site publishes and monetizes them.
Chapters
The problem for creators, and specifically food creators, as you're well aware, it's been talked about a number of times on the show is, you know, if you don't have the technical acumen or you don't have the budget to get a website started and built when you don't have the time to learn it, that is a barrier of entry to a really nice revenue stream. And the flip side of that is there's people who have really great ideas and really great content that are sitting collecting dust that's not being monetized and making the money. There are creators that work, you know, 100 hours a week to get a blog up and running and never able to get enough traffic to get it monetized. Well, what I've done is I've created a blog that is contributor driven and I've got it monetized. And when creators post their recipes through a simple form to the site, then it gets loaded up.