Learn the PASE framework for writing ChatGPT ads: Pain, Agitation, Solution, Evidence. Hook readers by naming their problem and making it hurt, then show your fix and prove it works. This structure pulls in the warmest, most qualified customers.
creative for ChatGPT ads are going to be entirely different. I'm giving you 4 steps here, which I call the PASE framework. So PASE stands for pain, agitation, solution, and evidence. So part 1, the hook, which covers the pain and the agitation. First, it needs to state the pain, and this is the problem that your audience is actually feeling. Second, you need to agitate that pain. You remind them why this problem is costing them time, money, or even their sanity. The second part is about the offer and the proof. You present your solution and you back it up immediately. You simply share what we do and the outcome that you get. Then you follow it up with evidence. So explain why they should believe you, share results, credentials, and then social proof. So if you get this right, these are gonna be some of the warmest customers that you'll ever receive.
