Chris Koerner and his partner Kirk bought out an entire Buc-ee's store for $3,000, photographed every item, and cold-emailed reporters until the story went viral. Buc-ee's let them run with it. Four years later, the venture makes multiple millions a year.
About $3,000.
Kirk.
About four years before the video (video dated August 10, 2024).
Multiple millions of dollars per year (reported).
All right. Look at this freaking guy right here. You will not believe what he did. So this guy walked into BUC EE's, which is a Texas billion dollar gas station. It's like a redneck Disney. And he noticed they didn't sell any of their products online, which he could not believe. So one day he walked into Buc EE's and bought one of everything. It cost about $3,000. He wanted to pull a viral publicity stunt after buying one of everything. He took professional photos of all of them, put them up on a website and started cold emailing reporters about what he was doing. He wanted to get Bucky's attention because they wouldn't respond to his cold emails. Finally, the reporters wrote a bunch of it went viral. Bucky's reached out to him and said, hey, hey, hey. We actually don't mind what you're doing. We just don't want you to impersonate us. So make a couple changes on your website. That was four years ago. And today that business does multiple millions of dollars per year. And here's. Here's guess what, Guess what? That's me. I did that. I'm that guy in all these articles. Me and my partner Kirk did this. He runs the business and it's an amazing business. So follow me if you want more stories like this.
