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Chris Koerner breaks down why food-themed candles are selling: they combine two viral categories that people argue about online. He pitches the pattern as a formula: take food, add anything, and you've got a cash cow.

Chris Koerner breaks down why food-themed candles are selling: they combine two viral categories that people argue about online. He pitches the pattern as a formula: take food, add anything, and you've got a cash cow.
Look at this freaking thing right here. What is this woman making and why is it profitable? This is day seven of showing you my favorite business ideas for 2025, so follow for more. Here's why it's profitable. She took two things that people either love or are polarized or opinionated about. Number one, candle multi billion dollar market. Number two, food. Food stuff on the Internet goes viral because we feel passionately about food and we want to argue about food. Put food together with a commodity, a boring product like candles, you, you have a winning product. Take the same framework and apply it to anything. Food plus X, y or z. Food plus golf, food plus fishing, Food plus underwater basket weaving. These products are a cash cow for this woman because she tapped into that polarizing topic. Here's a list of more of them right here for free.