Johnny runs a house-cleaning business that makes $20,000 a month in profit. His biggest problem: cleaners steal customers directly. He catches them with a test clean where a friend poses as a homeowner and offers work off the books.
Questions this video answers
$20,000 per month
50%
Send them to a first 'test clean' where a friend poses as the homeowner and asks if they'd accept direct work (a trap).
He fires them on the spot.
Chapters
This is my friend Johnny. He has a remote house cleaning business that nets him $20,000 a month in profit that he gives to his mom. Remote house cleaning can be a great business, but it is not without its serious headaches. The number one problem that remote house cleaning business owners have is that their cleaners steal their customers. In fact, Johnny told me that 50% of his cleaners try to steal his customers. But he has one secret hack to stopping them in their tracks. As soon as he interviews one that he might want to hire, he sends them to their first clean. This is actually a test clean, but they don't know that yet. He'll call his friend and say, hey, operation test clean is in progress. The cleaner shows up, cleans the house, and then the owner, AKA Johnny's friend, says, listen, this was really good, but how much would it cost if I just go through you directly? Wink, wink. 50% of the time they'll say, all right, listen, here's my cell phone number. Just call me. 50% discount. And the other half of the time they say, oh, no, no, no, I can't do that. I work for Johnny. If they try to go around him, he fires them on the spot.
