Christian Polk shows how to find the real pain behind vague desires like freedom and location. A prospect mentions wanting warmth and time off, but the salesperson struggles to connect those wants to concrete job problems that actually drive a decision.
There's more locations, freedom stuff you mentioned.
I'm just, you know, live somewhere warm and be able to just have freedom.
Yeah. Because it's like, okay, he's telling me freedom and time, location, but I'm trying to connect it to the job. Right? And it's like, I'm not getting the pain.
If he doesn't make the amount of money he needs to make, he doesn't have freedom. Right. If he has to go to a place to work, what does he not have? Doesn't have location, freedom. Both those things are directly tied to the work. It's just more about don't try to have the conversation that you're comfortable having. Just have the conversation you are having. So if, like, you're on a call with me and I'm just like, yeah, I do want to make more money, I could do cool shit. But it's like, the biggest thing, man, is like, I just want to live someplace where it's fucking warm. You have to be able to, like, just have that conversation, like. But, dude, why is that so important to you? It's like, fucking Kansas sucks. It sucks. What's going on? Oh, well, this, this, and this. It's like, how long have you feeling that way? What's that actually doing to you? Like, living in a place you don't really enjoy? Dude, it's fucking terrible. Do you want to change that? Yeah. Okay. Well, I mean, based off what you're telling me, man, I think what we're doing, like, might actually work for you. Right? And then you can go ahead and you can book them in, but it's just, you just have to have the conversation that you're actually having rather than, like, pigeonholing someone into a conversation like, want to have.