"Look I need some testimonials" π vs $8M Closer π€

Christian Polk breaks down why "I need testimonials" is really about fear of risk. Instead of handing them over, acknowledge the objection, ask what value they expect, then frame reference calls as biased and move toward getting their credit card.
Chapters
Look, man, I just need a few testimonials before I'll go ahead and move forward. Wrong. And if you fall for it, you're going to lose the deal. Let me show you what they're actually implying when they say this. So you have to understand what the statement of I need some testimonials first. Here's what will happen if we just give them testimonials. They'll look through them and then they'll get back to us a few days later just saying, hey, I don't want to move forward, or they'll ghost us completely. Oh, so you have to understand what this really means. What they're actually saying is I need more proof that this actually works, which translates to I'm too scared to take risks. Here's how we actually handle it. As soon as we hear it, you're going to say this. I mean, you definitely could, but as you might assume, once you start working with us, you get fairly busy. What were you hoping to get out of that conversation that maybe we didn't cover here today? Then from there you're going to like, okay, and I can appreciate that. I do have to ask if I'm going to send somebody over to you, do you feel like they're going to have good things to say or bad things to say? Obviously they're going to have good things to say. I'm going to send you biased people, right? Anyone I send over to you, they're going to say good things to say. So you already know how that conversation is going to go. So no matter what you're looking for in the world, like especially on the internet, you'll because like they have 1-star reviews of puppies out there. So are you looking for reasons to do this or not to do this? If you've done a good job in discovery, they'll say, well, I'm looking for reasons to do this. So why would you be looking for reasons to do this? Again, get them to take a step in your direction. So what's really holding you back? Flush it out to a real objection that you can handle. Collect that credit card details. Follow for more sales tips.
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