A three-step framework for selling on Instagram: write one sentence describing what you do, one sentence defining your ideal buyer, then DM people who match that profile. The host contacted 10-15 prospects and landed two contracts using this method.
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Morning everybody, we're here. This is episode 10. We're here, number 10, double digits. That's exciting. Uh, every day we're just trying to throw out something useful for you guys. I want to throw out something that I found quite useful last week, uh, and it seems to be something that people struggle with, and it's, it's a really simple process, guys. You're gonna be amazed at how quickly you can see engagement, you can see conversions and results out of this. So Today, we are gonna give you the 3 things that you need in order to gain business and grow your business using Instagram DMs. Let's go. Okay, number 1. Number 1, you've gotta know your business. What are you? What do you do? What's your service? You get 1 sentence to describe what your service is or what your product is. How do you do it? Get it down to 1 sentence. That simple. A single sentence that describes in entirety what your product or service is. This is crucial. You guys have to do it. Have to. Because what that's going to do is it's going to give you a core understanding of what your offering is. And unless you can do this, unless you can really nail down what is it that we do, what is it that we sell, and I'm not talking the media and the community and the engagement and all that other stuff, the voice that's out there, I'm talking specifically Specifically, what is it that you sell? We are Nike, we sell sports stuff. We are Apple, we sell technology stuff. We are Sony, we sell movies and music. It's really just that simple. Boil it down to a single sentence, guys. It's going to be key. It's going to be vital. Step number 2, who buys your stuff? Same thing, guys. single sentence. Who buys it? Who's out there that actually is going to buy this stuff, okay? So if you're Coca-Cola, you're not targeting diabetics. It's just not going to work. It's not who you're trying to hit with your product, right? If you are Jenny Craig, you're not targeting women that are underweight. It's just not how that's going to play out. These are different things, guys, that you have to consider, but have that one sentence. What do I do? What do I sell? Then have another sentence. Who do I sell it to? Single sentence: I sell to X. Once you got that, guys, we're ready for step three. Here's where we bring it all together, guys. Step number three. Step number three is simple. You know what you sell. You know who you sell it to. Great. Head out onto head out onto your Instagram profile. Search it. Whatever it is, search your product, search your your offering. So for me, let's use let's use let's use a side hustle. Let's use comics. Okay, so I head into my Instagram and I'm gonna search. Okay, let's go for open up Instagram here and I'm gonna search in the hashtags for comics. Okay, now I've got a list of people there. What I wanna do is scan through this and see how much of this is comic book stores, comic book shops, comic book distributors, and then I wanna find some people that are on these top search results that are just actual people. They're not companies, they're not businesses, and I'm gonna reach out directly to them. I'll just pick a guy. Businesses, businesses, businesses, businesses. There's a guy. So you find a guy. Doesn't have to be a big profile or small profile, right? Because no matter what, what you're trying to achieve is you're trying to land that conversion. Just a single conversion. Okay, so this is only going to take a couple seconds here. It loads up. Great. And now all you do is lay it out. Hey, great profile. Love what you're doing. You know, it's great to see that you're passionate about comics. I do a live auction once a week on Mondays. If you're interested, check it out at send. Done, done. And people wonder whether or not this is effective. So I tried this last week, put out maybe 10 to 15 feelers. So found different companies, reached out for a bunch of different things, but essentially looked at the profile, saw what it was, went, okay, how can I with my service that I provide improve this person's profile, help them out? How can I add to their life, their value offering, right? Your value offering for them. What is it that you can bring to them that they need that you have? Lay it out there. So use those 2 sentences that you crafted, put it in a DM, reach out, and then rinse and repeat. Try it, 10, 15 people, see what happens. I know that in the 1 week that I tried this with the 10 or 15 people that I put out there, 2 new contracts off of it. So I'm speaking from experience. It works, it takes cold market, turns it into warm market because all you're doing is presenting your value to that person in a short concise message and they either buy in or they move on. In either case, you've got a yes or a no, it was super simple and it took 10 seconds. Give it a shot. Let me know how it works in the comments below. As always guys, thank you so much for sharing this out. I'm loving all the new subscribers to the channel, so if you're not subscribed yet, Right there. Go ahead and click that. And thank you so much, guys, for helping the channel grow. I'm really excited to hit that first 10,000 visitor mark, that 10,000 view mark. Um, it's a huge milestone that I've set for myself, hoping to reach it by the end of December. So let's see what we can do. Let's go!
