MARK HAMILL DITCHES FACEBOOK, Carlos Gil Breaks Down "New Social" and more!

Good social media morning, guys. We are back at it. Let's go. If this is your first time listening or watching, the deal with this is we wanted to give you a quick 5, 6 minute episode that breaks down everything going on in the social media world. That's social media updates on all the networks and platforms. That's great content that's dropping out there that you may miss in your feed. And that's any news about upcoming conferences or events. So if that's for you, make sure that you click that subscribe button on whatever platform you're looking, watching, listening to this episode on. Today though, guys, we're gonna get right down to it, and we are starting off with a fantastic article from Entrepreneur. Carlos Gil is diving into TikTok, and not just TikTok, but this fad with chasing the newest social media platform and what it means, what it looks like, and how you can better understand these new tools as they drop. There's a little bit of a cameo for myself on there, so enjoy that. As always, guys, links to all of this content can be found right down below in the description copy section. Next up, we're talking dark social. That's right, social media messaging, and it's a big beast this year. There's a great article here from Content Marketing Institute that breaks down 7 brands that are using instant messaging very effectively. If it's not something that's part of your strategy, it does take a little bit more time to understand the scope of it, but this is a great article showcasing how different brands are using it, and that might get you going as far as some ideas as to how you can play around with this. Clearly, if you're listening to this, you're a big fan of podcasts and 10 social media podcasts from 99signals that you must be listening to if you want to up your marketing game. I know some of the ones on here are my absolute favorites. I love to listen to these guys. They, they just keep you sharp. They keep you listening. If you've got more time than the 5 minutes that you're giving me, then fantastic. Head over there, check those guys out. Links are down below for all of this content, guys, as always. A lot of professionals are taking a look at LinkedIn in a serious way this year, and SEMrush wants to give you the best tips and tricks to really make your profile shine on LinkedIn. So head over there, check that out. If LinkedIn is something that you're starting into, you're not quite sure about, or even if you're somebody who's been around for a while and it's just looking to really repolish things, this is a great breakdown. 20 simple things that you can do and just knock them off the list one at a time. You're good to go. Next up, Mark Hamill. That's right, Luke Skywalker himself is dumping Facebook. Now for many of you, that may not seem like massive social media news, but I think this is going to be the first of many that we see as we head into the political season. Facebook's stance on political ads, political posts is not really the hammer that we expected after the previous election, and a lot of people are a little bit frustrated with that. So expect to see more and more people piling onto this. I think Mark Hamill's probably just gonna be the first of many as we get closer to election season, but it's definitely something worth noting that there is an exodus from the platform because of where they stand politically. And last but certainly not least, Social Media Marketing World is almost upon us, guys. It's coming up March 1st. That's not a lot of time. I know we're mid-January now, but that time will fly. So if you don't have your tickets already, head over, grab your tickets, get in on this. I'll be there. There's like 100 other fantastic speakers that'll be there. As always, guys, it is the biggest event worldwide for social media. If you are on it, in it, play with it, you gotta be there. Have an amazing day, guys, and I will catch you tomorrow with another episode.