Brendon Burchard spent years interviewing over 300 high performers and studying performance psychology with researchers at the University of Pennsylvania and UC Santa Barbara. The work became High Performance Habits, his book on what sets extraordinary people apart.
I just wondered. I'm like, okay, I know there are people who perform at higher levels than me all around the world. How the hell did I do that? So I did, you know, three, four years of deep training and research on that topic. I read everything academically about performance psychology or goal attainment. I interviewed over 300 extraordinary high performers around the world. Not for a podcast for, like, academic research. I partnered with researchers at University of Pennsylvania's Positive Psychology department, UC Santa Barbara Psychology Department. I was trying to really figure out, like, what really the difference for your next level that became this book. High Performance Habits. How Extraordinary People Became that way is the subhead High Performance Habits.
