In this brief introductory video, Raphael Djine launches a short series on starting a business. He emphasizes that every successful venture begins with an idea and outlines four primary ways ideas arise: noticing a problem or personal frustration, copying and improving existing solutions (illustrated with Uber’s model), leveraging personal passion, and applying creativity to solve a core problem. He stresses the importance of clearly defining the problem you intend to solve before moving to market and promises to share the next actionable step in the following video.
Chapters
Hey, my friend. I know you are doing so, so, so well. Hey, I'm just so excited about this very, very short series about how to start a business. How to start a business. Listen, a lot of people want to get in business and even probably even yourself here in the School of Coaching, you probably learn so much and sometimes that could be so much information. You're like, okay, so what do I do now if I want to just start a business and run like now and today? So, I'll take these few days to give you a step-by-step. It's not going to be so narrow. The broad step, what to think, how to frame this in your mind. Now, how to start and run a successful business. Matter of fact, any successful business you see out there is just somebody like you or— it's either somebody like you or even myself that actually initiate that project. And, and I think we talk about this. Every business, everything start with idea, right? Every business start with idea. Every business start with idea. Now, where the ideas come from? Idea come from either a problem that you notice or something that really, really make you upset. For example, you can walk into the restaurant and see the way they serve. You sit down and you You know, you have 20 people in line and you look at your clock, it takes probably like an hour to serve one person. And people are mad. People are upset. That can drop the idea. So you can be like, hmm, I can do this better. I can handle this restaurant better. That can be an area where there's a shop there. Whenever you go to the shop, hey, do you have this? No, we don't have. Do you have this? Oh, we don't have. You ask for 20 things, they only have 2 or 1. People are walking in and out, in and out. You can be like, hmm, I can solve this problem. This is an opportunity. So idea can come from problem that you actually notice or what you are going through yourself. Now, the second way idea can— you can copy. Yes, you can copy. You can see what another person is doing. how they are solving the problem and come back and do exactly the same thing and just do it better. Look at Uber. Uber didn't initiate the taxi industry. He saw how the taxi was. So many people don't want to be dropped by a taxi with the yellow cap. He still was like, hmm, I don't want people to drop me with taxi and people know that yes, this is a taxi that just passed there. That means that's a stranger, or that person's car broke down. He was like, how about if we use a clean car with no sign of taxi on it? Privacy. And another thing, he was like, huh, how about we can find anybody that have a spare time that can make extra money while they go to one direction? Drivers. So he just twist it and it become a business. Idea come from problem that you could notice. Idea come from copy what other are doing and just rearrange and twist that little bit and put it into service. What does idea come from? Idea also come from passion. What are you passionate about it? You can be creative. Idea come from creativity. What could you do to solve main, main, main problem? Idea can emerge from that as well. How creative could you be? That's the first step to start a business. Before you get into business, what is the idea? What do you want to do? How are you? What what what is the problem that you want to solve? You must settle that first before you can say, well, okay, let me go to the market and start solve that problem. So I'll give you this next step tomorrow. See you tomorrow.
