In this introductory video, the speaker presents the "law of awareness" as a core principle for entrepreneurial success. He argues that beyond having a good business idea, the ability to notice and act on hidden opportunities—whether they arise from seasonal changes, holidays, major events, daily routines, or broader trends like COVID‑19—is what separates high‑earning entrepreneurs from those who merely copy existing models. The talk emphasizes developing intuition and situational awareness to spot profit‑making niches in any context. To illustrate the concept, the speaker shares a personal story about attending a cowboy seminar where an elder explained how investing in cattle can generate exponential returns, an insight most attendees missed. The anecdote serves as a concrete example of how heightened awareness can reveal lucrative, unconventional opportunities. The speaker promises a short series of lessons that will train viewers to recognize such opportunities in everyday life—whether on a bus, at work, or during leisure—so that by the end of the course they will see business possibilities they never noticed before.
Chapters
Hey, my friend. I know you are doing so, so, so well. Hey, what a beautiful, beautiful, beautiful day, right? Depending on what— depending on when you are watching this video. Listen, you know, we have been dealing with business, and you know, one of the things that really, really strikes me is that while some people have a business idea, great business idea, and others don't have— I mean, they have no business idea, right? So, they just either copy and paste or copy and paste. I know it's also one way to make money. Now, I'll be dealing with the law of awareness. The law of awareness. One of the keys to be successful is actually to develop, you know, your intuition. You know, you have to learn how to notice opportunity. Right? Those that are making a killing, those that can break into the new market, those that can really, really, really make money where— I mean, find money where, you know, nobody can see it and jump into an industry and start making money is those that are actually aware of what is going on around them. They are aware of what they actually have. They can seize the opportunity. They can jump on an opportunity. For example, we have this COVID thing that is going on. It's a big opportunity to certain area. Sometimes you have a soccer game, you know, you have an Olympic game that can be coming up. You have a season that change all the time. What type of opportunity the season can bring? What type of opportunity Olympic game can bring in your city? Back to school. Opportunity. Are you aware of what is going on around you? You know, Christmas is coming up. Kids are growing. You know, the demands are changing. Sometimes when it rain, when the rainy season come, what type of opportunity the rainy season come with? When the summer start, what type of opportunity the summer can actually bring, right? When the day start early in the morning. What are the opportunities early in the morning? I mean, this may sound silly, but I mean, evening, what are some of the opportunities? Now everybody cruise back home, everybody trying to make it home quick. What are some of the opportunities? Weekday, weekend, time of the year, what are some of the opportunities you can identify? So, we'll talk about the law of awareness, and I, I want to hear you. I want to, I want to make sure you are able, you know, wherever you are, I want you to be able to seize the opportunity. If you're in a plane, if you, you know, ride a bus, if you're on vacation, just on your way to work, while you are even serving your client, when you are actually talking to other people, you can listen to the opportunity. We'll deal with the law of awareness. This next, I mean, few days, I will really, really hammer on that. And so by the end of this course, you'll be able to see things you never saw before. Uh, I just want to share this small story with you. I was very, very bored one day, and I looked online. I was like, okay, what can I do? You know, and I said to myself, well, let me just go and I Google my area. I live Probably about 40, 45 minutes from Dallas, depending on where you live. Uh, so I went to, uh, I saw this seminar, Cowboy Seminar. Who go to Cowboy Seminar? I'm thinking it's a boy thing. This guy dealing with cows. I just want to say, okay, let me just go and sit there. I went there and I sat down, and this old man, old, old man got up and said If you want to save money, put money in cattle. If you buy a cow, in 12 months they give you a baby. In 12 months every year. The next year, the 2 babies give you another 2. I mean, the 2 cows give you 4 the following year. And that, that's how it goes. In— when 10 months— within 10, 12 months, the cow will get to maturity and then they can get started, give you baby. And she did a little illustration on the low— on the board. I saw how you can start with 100 cows and by year 5, you have a million-dollar net worth. I was like, whoa. The old man did his illustration for, you know, I think he spent less than 15 or 12 minutes. That was it. That was his presentation. And this old guy owned over 1,000, 15,000 acres of land. That can tell you something. Hmm. Something struck me there. I was like, wow. And I entered an aha moment. I know so many people didn't hear what the old man said. When you develop your area of awareness, when you learn— if you can learn how to seize opportunity all around you, you'll be a very successful business person. And that's what we did with it. So, get ready and I'll see you tomorrow.
