Top 5 Products To Sell on Shopify in 2024! (Scale To 7+ Figures!) 🤑

What's up, guys? Devin Zander here and on this store on the screen, we've done about $3 million in sales in the past year. No big deal. You know, we'll see crowd for that, baby. But our goal is to take it much further this year. This store is our main focus and we want to take it to $5 million this year. And I figured, hey, why not create a video showing our top five products that we plan on selling in 2024 to make $5 million on this single store. Let's go one more sip of crap before we get into it. Let's go. So first off, let me preface this by saying last week I released a video saying all gurus are liars. And it's basically about how people who tell you not to sell T shirts are idiots and they're going to cost you a lot of money. So go check that video out because it's very relevant to it. It's actually what inspired me to make this week's video. But product number five, ranking five is the lowest. So the last product I show you will be the best product to sell this year. It gets better and better and better. And these are all good, but, but our strategy is cross selling, so all these products work together, okay? It's very, very important that you have all these products because it creates the ultimate equation. The fifth product we're selling is just long sleeve T shirts. These are very big top sellers, guys. You have three top selling apparel products that people will always buy and this is one of them. So it's very important. We have a print on demand store or you have a successful design, you're going to want to put it in all three of these products which you will see today. But for now, the long sleeve tee, this is a staple. This is the cross between like a T shirt and a hoodie, right? Some people don't wanna buy a hoodie. They want a long sleeve T shirt that's like my stepmom for instance. Then they go with the long sleeve. So long sleeve T shirts are a huge staple. You can see we got a ton of reviews on this bad boy. It sells extremely well. And the strategy is once you have a hoodie, product number four, right? Once you have a hoodie that's working really well, you just take that same design. Because we don't do long sleeve T shirts as lead products, okay? And what I mean by that is we're not directly advertising long sleeve T shirts on Facebook or, or YouTube or Google. Now we might in some instances with like retargeting. Or for instance, on Google, if they're searching for a long tail campaign or they're searching directly for a long sleeve T shirt, okay, we'll serve it up. But it's not one of our lead products. It's not one of our main products. It's not one of the breadwinners. However, this product right here, the hoodie, is a huge breadwinner. People buy hoodies. People buy a lot of hoodies. And it's a part of the trifecta. And using this is a really good high margin lead product. And this is where most people, where they get it wrong, is they're trying to sell hoodies for like $39.99cent, which is complete and utter nonsense. Like, dude, it's 2024. Biden's ruined the economy. Everything costs a million dollars. People are okay spending more money on hoodies. It's just what it is, okay? We're living with Bidenomics. Biden nomics are working and they're making everybody poor, but they're making us store owners rich. Can I get a heck, yeah?

Heck yeah.

All right. Anyways, so charge more. Know your worth. And again, like going back to last week's video, when people say you can't sell T shirts, it's because they're undercharging themselves. They're not matching up with inflation. Sell your hoodies for more money. Let's go. Okay. And then like I said, once you have a hoodie design, this is a product you should run ads to. But caveat, do it during the winter seasons. Okay? Then also, once you have a hoodie design that works well, what do you do? You put it on a long sleeve. Now, getting into the third product we're focusing on this year, and we're not selling this product on pause. We're selling it on one of our other stores. But it is shine on jewelry, guys. This is still the best product for beginners, okay? If you are new, if you are looking for something that is easy to advertise, if you are looking for something where there is, I mean, it's just the least work. Okay? Because for instance, this necklace right here. Dear Mom, Happy Mother's Day. Right? What do you do? You target all people on Facebook. Why? Because all people, typically, like 99% of people have moms. So a lot of people get, when they're new, they get hung up on the Facebook ads and the Facebook ad targeting. You don't have to worry about that. Selling shine on jewelry. You okay? If you're Selling a gift to my wife, for instance. Right. What do you do? You target all married men in America, 95% of them or whatever, they're married to a woman. And then so all that it requires is you to focus on your message card. Now, this product is not part of the golden trifecta. And I think that Shine on products, let me caveat by saying they're good for making money, but for long term brand building, apparel is definitely what we're focused on, okay? So if you're new, you're starting out, you want something easy. I'll be honest with you. Like, we make really good money selling Shine on jewelry, but it's a fraction of what we make compared to apparel. So all that being said, let's get into product number two. No, it is not number one. You probably thought it would be number one, but it is. T shirts, this is your year round, baby. This is your breadwinner. In fact, although it might be your breadwinner, we've actually found something that is selling better, at least for us. But T shirts are and have been a reliable huge earner for us. We have made millions of dollars per year selling T shirts for since like 2015 now, okay? And before then, we made six figures per year. So this is the easiest seller. They fly off the shelves. It's really good. It'll always be one of our main focuses. Even though we've changed our main focus this year, this is still right up there. It's number two. And again, this is your lead product. I know you advertise hoodies as well, but that's during the wintertime. You don't advertise hoodies all year round. T shirts, you're going to be advertising all year round. Know your worth, by the way. People are out there trying sell t shirts for 1999, 24, 99. It doesn't work. You cannot be profitable that way. You have to sell at a higher price. Sell for 32.99, sell for 34, sell for 36, sell for 40. It's all about building a brand, okay? If you want to be successful, you have to build a brand. And that might seem like, oh, my God, it's a lot of work. I don't want to build a brand. I just want to be lazy and do nothing. Yeah, me too. Dude, that would be great. Me and Nibbler would live a life of luxury, okay? You got to work, you got to put in effort.

And.

And the best part about building a brand is it's actually less work because when you don't build a brand. Sure, it's easier at first, but what about a year from now when your store is failing and nobody's buying from you and you don't know how you're going to make any money because you didn't build a brand, you know what I'm saying? So T shirts, amazing. And again, what you're going to do is once you have a T shirt that is selling well, what do you do? You take the design, you put it on the hoodie, then you advertise the hoodie and then you put it on the long sleeve shirt and you advertise the long sleeve shirt and that is the trifecta. And you will get people who buy all three designs. They'll buy the shirt, they'll buy the hoodie, they'll buy the long sleeve. Because you built a brand, people resonate with it, they like it, and then they want to buy more from you and then they become a repeat customer. With all that being said though, let's get into the number one product that we are focusing on in 2024 to get our store from 3 million to 5 million dollars. Ladies and gentlemen, it's hats.

Yes.

I'm as surprised as you are. Might not be what you expected to hear. First of all, I look stupid in hats. But instead of me just talking about hats being good, I want to show you the data. Okay. So far this year, a little over $500,000 in sales. And if you look at product type for all of our, I have this sorted by top sellers.

Hat. Hat. Hat. Hat.

Shirt.

Hat. Hat. Hat. Hat. Hat. Hat. Hat. Hat.

Shirt.

Hat. Hat. Hat. Hat.

Shirt.

Hat. Hat.

All hats. We've sold 2,342 units of just this one hat. Almost $100,000 in sales. Okay. From one hat, yes, hats are our main focus. And yes, you do advertise hats. They are a lead product as well. Lead products are great. You want to focus on the shirts and you want to focus on the hats. You get people into your brand with these lower priced products. And again, we sell hats for 34.99. Don't try to sell them for 1999. Don't try to sell them For 2599. Sell them for $35 up to even $50. Hats are a premium product. People are accustomed to paying higher prices. Do not get scared if you are building a brand. If you have done your research, watch my video about how we built five seven figure stores to prove it's not luck. Okay? Because it'll teach you how to build a brand. It'll teach you how to do this. It'll teach you how to build a million dollar store. And it's on YouTube for free. All right, all that being said, guys, this is Kratom, and it's very tasty. And you're going to hit that, like, comment, subscribe button. And stay tuned for next week's video. Guys, this was our five top products for 2024. All right? Remember, everyone else out there, they don't do it like we do. We're doing this for real. We're in the trenches. You want to learn from people who are actually doing it, not people who did it one time and, you know, maybe succeeded by luck. So, ladies and gentlemen, make sure you, like, comment, subscribe. See you next time. Peace.