Get Down To Business Toby Potter Tampa Bay Segment

Kevin Harrington interviews real-estate coach Toby Potter, who lost everything in 2008, rebuilt with a hard-money lending company in 2015, and now mentors students through a 90-day program where he personally funds their deals so he shares the risk.
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Hi, I'm Kevin Harrington. I'm an original Shark from the hit TV show Shark Tank, and today I'm here with Toby Potter, and he's called the unshakable investor, and you're gonna see why, because he's done some awesome things in the real estate world. He's a real estate coach. He's also a direct lender, and you know, on that note, Toby, how long— good to see you, by the way.
Good to see you again, buddy.
Thanks for being here. I wanna know, as part of your program, you not only lend money, but some people, they need a little help, they need advice, they need some coaching, and I guess, I mean, you have this real estate coaching program. It's a pretty exclusive program. It's a 90-day program that you now teach. You've launched this, and let's talk about that.
So yeah, so let's go back a little bit. So you're right, started in '94. As we all know, had the big crash of 2008. So we'd built an empire through that, was doing real estate, had a RE/MAX franchise, had a title company, was doing fix and flips and all that. Lost all that through the crash. And then had to rebuild, started another company in 2015, was building it for exclusive hard money lending.
Gotcha.
People looking to buy real estate, dilapidated, wanna fix it up, resell it, turn it into rentals or rent, sell it out.
Yeah.
Then we had COVID hit. And another debacle who shut down that industry.
Wow.
And so from all those pitfalls and disruptions, we were able to rebound and build bigger.
That's awesome.
I felt, you know what, there is so many people out there trying to get into real estate and investing that I want to share how we were able to achieve that. And so we created this course that says, I've been there, done that, and I'm going to walk you through it. I'm going to hold your hand. I'm going to mentor, coach, partner if need be, but I'm also going to lend my money on the deal, right? So we take it so many more steps deeper than any other program out there.
So people go to banks banks today, and banks cut and dry, many people aren't able to get the loans. You are a direct lender that will actually, if someone didn't get approved, you might be able to provide them that financing, but then you also teach them in the process, because if it's your money, you wanna make sure they're knowledgeable people.
Right, right, right.
'Cause that's pretty important.
If we're gonna put our money into it, we're going to ensure that it has success. We're not gonna put money into something that has potential to fail, so we're going to mentor, coach, and guide you as to why this deal works, or this deal doesn't work. And if it does work, then we're gonna put our money into it to help support, make sure that thing comes to fruition.
So what makes that, your program, different and better than the others that are out there?
So Kevin, I think that the big asset that that brings to the table is that we're personally invested in the success of the deal. So most programs out there, you can buy 'em, you can enroll 'em, and there's a mentor maybe there, but they're not invested in your success. They put all the burden on you to go do the course, do the work and all that. We're personally invested in that success of that individual, right? Personally invested by our coaching, mentoring, and partnering, but then also bringing our money to the table.
I think, um, you're helping a lot of people. 30 years of experience. It's, it's great having you here today because you're doing great work, Toby. And I, I want to thank you for sharing your story here today and, um, connecting with, with myself as well as others out there that might want to work together further with you. So, um, For those that do, we're gonna send them to your website, theunshakeableinvestor.com. You can also follow Toby on social media @toby potter official. Thank you very much, and Toby, it was great having you here today.
Kevin, enjoyed it, my friend.
Thank you.
Thank you.










