I Found a Hidden Off-Market Deal That Made $35K

30 Apr 2026 · 13 min
12:41

In this instructional video, Dr. Toby Potter (The Unshakeable Investor) explains how traditional wholesaler email lists put investors in direct competition with hundreds of other buyers, diluting the advantage of off‑market deals. He advocates building one’s own sourcing system by pulling four key off‑market property lists—probate filings, pre‑foreclosures, vacant or investor‑owned properties, and inherited properties—to locate distressed sellers rather than just distressed properties. Potter outlines seven motivated‑seller categories (probate/inherited, pre‑foreclosure, tired landlords, retirement liquidation, divorce, job relocation, financial distress) and provides four qualifying questions to assess seller distress and willingness to sell. He introduces a quantitative deal‑evaluation framework: Max Allowable Offer (MAO) = ARV × 70‑75% − rehab − carrying costs, with a required profit margin of 20‑25%; otherwise the deal is a walk‑away. A concrete example is presented where a property purchased for $95K, with an ARV of $238‑240K, $57K rehab, yields a $35K profit, illustrating the formula in practice. Finally, Potter promotes a weekly live “Hidden Market Workflows” session (Tuesdays 6 PM CST) where participants can see the system applied to millions of properties, narrowing down to the most profitable off‑market opportunities, and invites viewers to join.

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