Dr. Wayne Pernell explains that you've said your message a thousand times, but each customer hears it for the first time. Treat every interaction like a fresh first impression and deliver it clearly, every single time.
Chapters
Look, you're going to in business, and certainly as a parent, you're going to be repeating yourself over and over and over again. And it may be the hundredth or the thousandth or ten thousand or hundred thousandth time that you've said the same thing. Oh, yes, it's right over there. Welcome, all that stuff. It could be that you've said that a gazillion times. And yet for the person receiving it or hearing it, unless it's your child, of course, then it's like, are you not listening? When you're do when you're face to face with customer, it's the first time they've heard it. It's their first experience of you. It may not be of you and your store, your shop, your business. It's the first time they've heard whatever it is you're saying. It's the first time they've heard it from you.