Dylan VanasFounder & 2x 8-Figure Entrepreneur Empowering Growth

How To Be A SOMEBODY On Social Media

Name: How To Be A SOMEBODY On Social Media
Uploaded: 2023-01-01T15:00:22+00:00
Duration: 20 s
Channel: Dylan Vanas
Description: A short YouTube video by Dylan Vanas arguing that attention on social media depends less on content and more on perceived importance—people ignore…

1 Jan 2023 · 0 min

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0:20

A short YouTube video by Dylan Vanas arguing that attention on social media depends less on content and more on perceived importance—people ignore speakers until the speaker has a baseline level of "social proof" (others signaling the person is "cool" or important). The opening defines baseline social proof as the social signal that causes people to follow or pay attention.

When it comes to social media, people don't care what you have to say. They don't care what you talk about until they believe or they perceive that you're important. It's really messed up, super based on vanity. But people don't want to listen. They don't care until we have what's called a baseline level of social proof. So what is that? Baseline level of social proof is, hey, other people think this person's cool. Therefore, I must also think this person's cool. Let me follow them.