Dylan VanasFounder & 2x 8-Figure Entrepreneur Empowering Growth

Why Companies Make Money When It's Raining

Name: Why Companies Make Money When It's Raining
Uploaded: 2023-05-25T14:00:28+00:00
Duration: 33 s
Channel: Dylan Vanas
Description: Dylan Vanas reports on an Adobe analysis showing Americans spend more when it rains. The data projects $13.5 billion in weather-related spending this…

25 May 2023 · 1 min

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0:33

Dylan Vanas reports on an Adobe analysis showing Americans spend more when it rains. The data projects $13.5 billion in weather-related spending this year, with $9 billion tied to rain alone. The likely reason: retail therapy.

Questions this video answers

About $13.5 billion (this year).

About $9 billion (this year).

About $4 billion (this year).

Chapters

Did you know that when it rains, companies make more money? Adobe came out with a report that said shoppers in the US are projected to spend about $13.5 billion this year when the weather takes a turn for the worse. With that, shoppers are going to spend about $9 billion when it rains, about $4 billion when it's windy and even the snow is going to drive shopping habits. I can't figure out why. Maybe when people feel down, they spend more money to try to make themselves feel better, and poor weather typically makes people feel maybe a little bit worse about themselves.