Dylan Vanas argues that personal and business brands are separate, and most people neglect the personal side. COVID made an online presence essential for success, so building one now is urgent.
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There's two types of brands out there. There's personal brands and business brands. Every single brand that's in this room right now is what, a business brand. Right. No one here actually has a personal brand. You don't see Elon Musk standing in the corner with the Elon Musk tent. But what's happening is Covid proved to the world that being online is no longer a luxury, but a necessity. And if you're not online, you're basically doomed to fail. And so the massive shift that's happening right now is people are realizing what's important is actually having a good online presence. Hey, if you got value from this video, go ahead and leave a comment, share it with a friend, and follow, because I make videos just like this on my page that I'm sure you'll like and get value from as well.