A prospect said you have no testimonials or case studies. Instead of defending yourself, explain your method clearly and ask if it makes sense. They'll agree, and you'll get the client.
I remember getting on the first call and they were like, you have no testimonials, you have no case studies, like why should I pay you? And I was like, look, there are a lot of people in the market who will do this for cheaper, but here is our method, here's exactly what we're gonna do. You tell us if you think that this is actually gonna work. They were like, yeah, no, this does seem sensible. Okay, cool. And that was, that was it.
