Amazon sellers waste time chasing new products when they should double down on winners. Increase ad spend, create variations, and expand to international marketplaces like Canada and the UK. Master one product first.
This new world, everyone is impatient. Everybody wants to start a new business and start making money on day one, and it's really not attainable for 99.9% of people. Even when it comes to the Amazon space, somebody might have a winning product, and what do they want to do next? They want to find the next winning new product. And all you have to just do is double down on what's working. If I told you that one line of business that you're going ahead and making all of your money is doing tremendously great, why would you try and start another business this. Just double down on what's already working. And the same thing goes for Amazon. So if you have a product right now that's killing it, instead of trying to find the next home run product, focus on getting more ad spend to that one particular product. Come out with different variations of that same exact product. And then, and only then, once you went ahead and exhausted every type of effort, even gone to Amazon Canada, Amazon Mexico, Amazon UK, EU, with that one product that's currently killing it right now, then maybe come out with that second product. But again, everybody's so impatient in today's world.
