Emanuel Ruiz, who's done private label since 2018, says the only thing that matters when picking an Amazon FBA product is whether new sellers launched in the last 3-5 months are already making money. That's your proof of concept.
All right, when it comes to Amazon FBA private label and you're doing product research, there's only one thing that truly matters. And look, I've been doing private label since 2018. I've built brands from scratch. I purchase Amazon FBA businesses now. I will do $5 million in revenue this year alone. Obviously revenue does not equal profit, but I'm here to tell you that I've been in this game for a very long time. So the only thing that matters, it's not high competition or low competition or high demand or low demand. It is, are new sellers making money? So whenever you are thinking about a product to sell on Amazon, go ahead and type it in and look to see if there's any sellers that just launched in the last 3, 4, 5 months that are currently making money. That's really it because the proof of concept is that right there, that someone that's brand new went into this niche, went into this product, and is actually making money right now. So stop complicating things because I see so many people give up on Amazon FBA just because they're afraid to pick product. So validate it, see if you sellers are going ahead and making money, and just take the next step.
