Why Audience Size Matters When Dealing With Stage Effect

Do you struggle with fear, doubt, and worry in your public speaking? Do you find it difficult to connect with your audience and deliver presentations that leave a lasting, positive, unforgettable impact? If yes, then let's dive in the world of public speaking and presentation skills with your host, Eric Edmies. Welcome to the Unforgettable podcast.

The stage effect is a. It's something that happens when a person stands in front of a group of people and puts themselves at risk and shares value. And there's sort of a mathematical formula for it. It's not an exact mathematical formula, but it basically works like this. The quality of your presentation times the size of the audience equals the level of attraction that you create. So if you have a super high quality presentation and you give that presentation in front of, say, 200 people, you're going to create a lot of attraction with those 200 people. On the other hand, if you give a really high quality presentation and there's 10,000 people in the room, you will create a huge amount of attraction, far more in the same way that a nightclub with a lineup outside is much more attractive than one that isn't. So the audience kind of represents that nightclub. So the stage effect is that sort of unnatural attraction that gets created just because you're willing to stand in front of an audience, put yourself at risk, and share value. And what it does effectively is it creates an unfair advantage.

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It really does. The amount of attraction that it creates for you, the number of followers you can create from that, the number of clients that will come in from that. But not only all that, it's kind of exponential because at the same time that it increases the number of leads that'll come to you or opportunities. It'll also increase the number of clients that you actually convert, but it will also increase the price that they're prepared to pay. It will also increase their repurchase rates with you, and then it will also increase the likelihood that they refer you to others at your high prices. So when you take the math across all of those things, you're talking about an exponential impact on your economic reward for becoming a speaker because of the stage effect.

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