Evan Carmichael is tripling his output to three videos daily on weekdays, hiring a researcher and editor to keep up. He's launching a weekend series called Believe Life for non-business topics like family and fitness, and bringing Nina onto the team to manage comments so he can focus on creating.
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Big changes are coming to my channel! So I'm really excited, guys, to announce a few big changes that are coming to my channel, but first wanted to say thank you for watching and subscribing and commenting and liking the videos. I really started this channel selfishly as a way for me to stay motivated as an entrepreneur and also try to give back, and it's hard to explain the feeling you get when you know that people are loving the stuff that you're doing and they're feeling impacted. So you guys give me huge joy every day. It means so much to me, and I'm gonna announce 3 big changes to the channel that hopefully will add more value to you ongoing. The first change is I'm gonna have daily top 10 videos. So the top 10 videos I started as once a week, and then I expanded to twice a week, and my goal was always to have it as a daily thing during the week to give ideas and keep people inspired and motivated. But I always felt like there wasn't enough people to profile. Could we do 200+ people a year felt like it was too big a number, but you guys have left so many requests for people that you want to see that we're far over and above the 200 names already, and so it's time to move to that format that I always wanted to do. The challenge is it's a lot of work. To make one top 10 video takes so much research time as well as editing. If we look at that 50 Cent video that came out recently, that took over 10 hours of research. Just researching video clips and putting them together, that's not not including the editing time to put it on. And so I'm hiring somebody to help me do that, and their full-time role is going to be researching video clips to help me make these top 10 series. It's worth it because it really adds value and increases the production quality of the videos and hopefully has a big impact on you guys. 50 Cent saw that video, he called it "good shit," and he posted it on his Facebook page and his Twitter channel and on his blog. And so that's my goal, is to continue to produce amazing quality work that that if that entrepreneur sees the video, they're going to be proud of it and want to share it. And hopefully for you guys watching, you get inspired and motivated by it as well. So what this means is now there's going to be 3 videos a day on the channel during the weekdays. And some people have written in to say, "2 videos a day is too much, Evan. Why don't you do 3 times a week?" Or, "Why don't you pare back a little bit?" And I've always seen my channel not as a show, but as a channel. I've always seen it as something way bigger than just one show that you tune into. And I see the Ennspresso as a show, I see the Top 10 as a show, I see the Ask Evan as a show, and I don't expect everybody to watch every single video. What I'm hoping is that you take what works for you, the parts that you love the most, that you can directly apply to your life and your business, and just consume those. Just like you don't sit there and watch, you know, every show on NBC or HBO when you turn it on, you pick and choose. And so I've never had that limiting belief that I'm only producing one show and I can only produce, you know, 3 shows a week. I see myself as a channel, and ideally would like to create more content than 3 videos a day, but that's where I'm going to start with. Now, as soon as I decided to move to those 3 videos a day, my next thought was, "Kristina is going to kill me," because she does all my video editing and does a fantastic job, and I didn't know if she could keep up because she's already pretty much at capacity. And so I'm hiring not just a researcher, but also hiring another video editor to help me manage the capacity, and it's actually going to be Kristina's husband. So he's also a video editor, and he's he's going to be adding his flavor to help me make the videos even better. Hopefully Christina and her husband work well together, uh, in life as they do in business, and, uh, we create amazing videos for you guys to watch. Number 2 is I'm going to be creating a new series called Believe Life, and this is something I want to launch on the weekends, and this is another selfish project for me. So when I started the espresso and the top 10, it was selfish for me because I wanted to start my morning with something exciting, motivating, something to make me think bigger. One thing that I feel is missing in my life is a little more diversity beyond just entrepreneurship and how I can live a better life. And so the idea with the Believe Life Series is to show clips and inspiring footage to make you think how you can improve other areas of your life. So for example, it might be related to your family, it might be related to showing gratitude, it might be something about meditation or something about working out. I don't know, I'm, I'm an open book right now, and I'm actually curious to know what you guys think about it. What area of your life What area of your life do you want to improve beyond business? Leave that in the comments below, and just like we based the Top 10 series and the Enespresso series based off of your feedback, I'd love to create the Believe Life series around your feedback too. So if there's something that you really want to get better at outside of business, leave it down below and we'll see what we can do. That might be the first Believe Life video. Number 3, Nina's going to be helping me out with the comments. This was a really tough decision for me because I love the comments, I love you guys, it's one of the best parts of my day is answering your comments and seeing your feedback and your suggestions and your ideas. And I am already at a breaking point. There are some days where I'm up till 3, 4, 5 in the morning just responding to comments because I want everybody who leaves a comment to get at least an acknowledgement. I don't know, it's just something in me feels like if you took time to leave a comment, I want to try to reply to it. But it's getting to the point where it's just insane. And Christina, who's 5 or 6 hours ahead of me in terms of a time zone, will often wake up and say, you're still up? Is it— are "Are you still up late or is it an early morning for you?" And he's like, "No, it's 5 in the morning. I'm still working away." And so that's not sustainable. And so Nina's gonna be coming in and helping out on the comments. And unfortunately, YouTube doesn't have a great way to show all the comments, so she's gonna be replying through my account, which is the only way to see it. The difference is you're gonna see a "Cheers Nina" at the end of all of Nina's comments. She's already started doing that, and you guys have already interacted with her. If you want to hit me with a message directly, just tag me and that gets sent to my email and I'll reply. I'll still be there in the comments too, responding, joking, having fun with you, but Nina's coming on board to help me with the comments as a whole. So those are the 3 big changes that I'm making on the channel. Uh, probably gonna make some mistakes along the way, work out some bumps and bruises. I appreciate your support, your ideas, your feedback, your thoughts, your comments. As we kind of go through this transition phase, my, my goal at the end is I hope that we're producing more quality content to help you be inspired to grow a successful business and have a huge impact on the world. So thank you guys for your support. I really appreciate it. Continue to believe, and I'll see you soon.
