Earl Nightingale: Form THIS Habit for Success | 18 Minute Guide

Every single qualification for success is acquired through habit. People form habits and habits form futures. If you don't deliberately form good habits, then unconsciously you form bad ones. You're the kind of person you are because you formed the habit of being that kind of person, and the only way you can change is through changing habits. It is easier to adjust ourselves to the hardships of a poor living than it is to adjust ourselves to the hardships of making a better one. If you doubt me, just think of all the things you're willing to go without in order to avoid doing the things you don't like to do. Successful people are influenced by the desire for pleasing results. Failures are influenced by the desire for pleasing methods and are inclined to be satisfied with such results as can be obtained by doing things they like to do. Why are successful people able to do the things they don't like to do while failures are not?

Hey, it's Evan Carmichael, and I'm here with Diana Nightingale. And what you're about to watch is the official version of The Common Denominator of Success with Earl Nightingale. Diana, what are we about to watch?

We are about to watch Earl's message, which is The Common Denominator of Success. And it's really powerful because Albert Gray wrote this incredible book way back when. And what he did was he went in search of the common denominator of success. What makes all people have have in common that have reached a success level beyond, you know, the average. And so it's a really, really great watch— I was going to say listen, but we're doing it on video now.

Enjoy. At many speaking engagements, I've referred to the words of Albert E.N. Gray and his speech, The Common Denominator of Success. Years of experience as a successful executive helped Mr. Gray to find answers to the questions you've probably asked yourself. Questions like, how can I How can I avoid failure in this new career? How can I manage to succeed in my interesting new profession? Mr. Gray crystallized his thoughts about these common but important doubts that we all experience at some time during our lives, and he incorporated them into a speech called The Common Denominator of Success. Because his thoughts have importance for every thinking person, I want to share them with you now. I've taken the liberty of substituting a few phrases to help each of us relate to Mr. Gray's remarkable message more personally. Mr. Gray said, several years ago, I was brought face to face with the very disturbing realization that I was trying to supervise and direct the efforts of a large number of people who were trying to achieve success without knowing myself what the secret of success really was. And that naturally brought me face to face with the further realization that regardless of what other knowledge I might have brought to my job, I was definitely lacking in the most important knowledge of all. Of course, like most of us, I've been brought up on the popular belief that the secret of success is hard work. But I've seen so many men work hard without succeeding, and so many men succeed without working hard, that I'd become convinced that hard work was not the real secret, even though in most cases it might be one of the requirements. And so I set out on a voyage of discovery which carried me through biographies and autobiographies and all sorts of dissertations on success and the lives of successful men and women. Until I finally reached the point at which I realized that the secret I was trying to discover lay not only in what people did, but also in what made them do it. I realized further that the secret for which I was searching must not only apply to every definition of success, but since it must apply to everyone to whom it was offered, it must also apply to everyone who had ever been successful. In short, I was looking for the common denominator of success. And because that's exactly what I was looking for, that's exactly what I found. But this common denominator of success is so big, so powerful, and so vitally important to your future and mine that I'm not going to make a speech about it. I'm just going to lay it on the line in words of one syllable, so simple that anybody can understand them. The common denominator of success, the secret of success of every person who has ever been successful lies in the fact that he formed the habit of doing things that failures don't like to do. Now, it's just as true as it sounds, and it's just as simple as it seems. You can hold it up to the light, you can put it to the acid test, and you can kick it around until it's worn out. But when you're all through with it, it will still be the common denominator of success, whether we like it or not. It will still explain why people have gone into a business or profession with every apparent qualification for success, and have been nothing but disappointing failures, while others have achieved outstanding success in spite of many obvious handicaps. And since it will also explain your future, it would seem to me a mighty good idea for you to use it in determining just what sort of a future you're going to have. In other words, let's take this big all-embracing secret and boil it down to fit you. If the secret of success lies in forming the habit of doing things that failures don't like to do, let's start the boiling down process by determining what are the things that failures failures don't like to do. The things that failures don't like to do are the very things that you and I and other human beings, including successful people, naturally don't like to do. In other words, we've got to realize right from the start that success is something which is achieved by the minority of persons and is therefore unnatural and not to be achieved by following our natural likes and dislikes, nor by being guided by our natural preferences and prejudices. The things that failures don't like to do in general are too many and too obvious for us to discuss them here. And so, since our success in every endeavor lies in our ability to persuade others to do what we'd like them to do, let's move on to a discussion of the things we don't like to do. Now, here too, the things we don't like to do are too many to permit a specific discussion, but I think they can all be disposed of by saying that they all emanate from one basic dislike common to all of us. We don't like to talk to people about something they might not want to talk about. Any reluctance to approach someone to suggest a change in his activity, to persuade him to take a new approach, is caused by this one basic dislike. Perhaps you've wondered what's behind this peculiar lack of welcome on the part of those we're trying to persuade. Isn't it due to the fact that our prospects are human too, And isn't it true that the average human being is highly resistant to change, even when it's for his own improvement, and is therefore prone to escape our efforts to persuade him to do something he thinks he doesn't want to do by striking at the most important weakness we possess, namely our desire to be appreciated? Perhaps you've been discouraged by a feeling that you were born subject to certain dislikes peculiar to you with which successful people are not afflicted. Perhaps you've wondered why it is that those who accomplish most seem to like to do the things that you don't like to do. They don't. And I think this is the most important and encouraging statement I've ever offered to any person. But if they don't like to do these things, then why do they do them? Because by doing the things they don't like to do, they can accomplish the things they want to accomplish. Now let me repeat that. Successful people are influenced by the desire for pleasing results. Failures are influenced by the desire for pleasing methods and are inclined to be satisfied with such results as can be obtained by doing things they like to do. Why are successful people able to do the things they don't like to do while failures are not? Because successful people have a strong purpose, strong enough to make them form the habit of doing things they don't like to do in order to accomplish the purpose they want to accomplish. Sometimes even the best producers get into a slump. When a person gets into a slump, it simply means that he's reached a point at which, for the time being, the things he doesn't like to do have become more important than his reasons for doing them. Many people with whom I've discussed this common denominator of success have said at this point, but I have a family to support and I have to make a living for my family and myself. Isn't that enough of a purpose? No, it isn't. It isn't a sufficiently strong purpose to make you form the habit of doing the things you don't like to do, for the very simple reason that it is easier to adjust ourselves to the hardships of a poor living than it is to adjust ourselves to the hardships of making a better one. If you doubt me, just think of all the things you're willing to go without in order to avoid doing the things you don't like to do. All of which seems to prove that the strength which holds you to your purpose is not your own strength, but the strength of the purpose itself. Now let's see why habit belongs so importantly in this common denominator of success. People are creatures of habit, just as machines are creatures of momentum, for habit is nothing more nor less than momentum translated from the concrete into the abstract. Can you picture the problem that would face our mechanical engineers if there were no such thing as momentum? Speed would be impossible because the highest speed at which any vehicle could be moved would be at the first speed at which it could be broken away from a standstill. Elevators could not be made to rise, airplanes could not be made to fly, and the entire world of mechanics would find itself in a total state of helplessness. Then who are you and I to think that we can do with our own human nature what the finest engineers in the world could not do with the finest machinery that was ever built? Every single qualification for success is acquired through habit. People form habits, and habits form futures. If you don't deliberately form good habits, then unconsciously you form bad ones. You're the kind of person you are because you formed the habit of being that kind of person, and the only way you can change is through changing habits. The success habit for any area of achievement can be divided into 4 main groups. 1. Contacting habits. 2. Calling habits. 3. Persuading habits. 4. Working habits. Now let's discuss these habit groups in their order. Any successful person will tell you that it's easier to persuade someone to a particular course of action than to find someone who already wants to do it. But if you have not deliberately formed the habit of contacting those who need what you're offering, regardless of their wants, Then unconsciously, you formed the habit of limiting your contacts to those people who already want what you have to offer. And therein lies the one and only real reason for a lack of interested contacts. As to calling habits, unless you've deliberately formed the habit of calling on people who are able to do what you want them to do, but who may be unwilling to listen, then unconsciously you formed the habit of calling on people who are willing to listen, but unable to do what you want them to do. As to persuasion habits, unless you have deliberately formed the habit of calling on people determined to help them see why it is in their interest to take a particular course of action, then unconsciously you form the habit of calling on people while you're in a state of mind in which you are willing to let them make you see their reasons for not going along with you. As to working habits, if you'll take care of the other 3 groups, the working habits will generally take care of themselves, because under working In the working habits are included study and preparation, organization of time and effort, records, analyses, and so forth. And certainly you're not going to take the trouble to learn the best approach to your presentation unless you're going to use it. You're not going to plan your day's activities when you know in your heart that you're not going to carry out your plans. And you're certainly not going to keep an honest record of things you haven't done or of results you haven't achieved. So let's not worry so much about the fourth group of success habits, because if you're taking care of the first three groups, most of the working habits will take care of themselves. But before you decide to adopt these success habits, let me warn you of the importance of habit to your decision. I've attended many meetings and rallies during the past years and have often wondered why, in spite of the fact that there's so much good in them, so many men and women seem to get so little lasting good out of them. Perhaps you've attended such meetings in the past and have left these meetings determined to do the things that would make you successful or more successful. Only to find your decision or determination waning at just the time when it should be put into effect or practice? Well, here's the answer. Any resolution or decision you make is simply a promise to yourself which isn't worth a tinker's damn until you form the habit of making it and keeping it. And you won't form the habit of making it and keeping it unless right at the start you link it with a definite purpose that can be accomplished by keeping it. In other words, any resolution or decision you make today has to be made again tomorrow, and the next day, and the next, and the next, and so on. And it not only has to be made each day, but it has to be kept each day. For if you miss one day in the making or keeping of it, you've got to go back and begin all over again. But if you continue the process of making it each morning and keeping it each day, you will finally wake up some morning a different person in a different world. And you'll wonder what has happened to you and the world you used to live in. Well, here's what's happened. Your resolution or decision has become a habit, and you don't have to make it on this particular morning. And the reason for your seeming like a different man or woman living in a different world lies in the fact that for the first time in your life, you've become master of yourself and master of your likes and dislikes by surrendering to your purpose in life. That's why behind every success, there must be a purpose. And that's what makes purpose so important to your future. For in the last analysis, your future is not going to depend on economic conditions or outside influences or circumstances over which you have no control. Your future is going to depend on your purpose in life. So let's talk about purpose. First of all, your purpose must be practical and not visionary. Some time ago, I talked with a man who thought he had a purpose which was more important to him than income. He was interested in the sufferings of his fellow man, and he wanted to be placed in a position to alleviate that suffering. But when we analyzed his real feelings, we discovered, and he admitted it, that what he really wanted was a real nice job dispensing charity with other people's money and being well paid for it, along with the appreciation and feeling of importance that would naturally go with such a job. But in making your purpose practical, be careful not to make it logical. Make it a purpose of the sentimental or emotional type. Remember that needs are logical while wants and desires are sentimental and emotional. Your needs will push you just so far, but when your needs are satisfied, they'll stop pushing you. If, however, your purpose is in terms of wants or desires, well, then your wants and desires will keep pushing you long after your needs are satisfied and until your wants and desires are fulfilled. Recently, I was talking with a young man who long ago discovered the common denominator of success without identifying his discovery. He had a definite purpose in life, and it was definitely a sentimental or emotional purpose. He wanted his boy to go through college without having to work his way through as he had done. He wanted to avoid for his little girl the hardships which his own sister had had to face in her childhood, and he wanted his wife to enjoy the luxuries and comforts and even necessities which had been denied his own mother. And he was willing to form the habit of doing things he didn't like to do in order to accomplish this purpose. Now, not to discourage him, but rather to have him encourage me, I said to him, aren't you going a little too far with this thing? There's no logical reason why your son shouldn't be willing and able to work his way through college just as his dad did. Of course, he'll miss many of the things that you missed in your college life, and he'll probably have heartaches and disappointments, but If he's any good, he'll come through in the end, just as you did. And there's no logical reason why you should slave in order that your daughter may have things which your own sister wasn't able to have, or in order that your wife can enjoy comforts and luxuries that she wasn't used to before she married you. Well, he looked at me with a rather pitying look and said, but there's no inspiration in logic. There's no courage in logic. There's not even happiness in logic. There's only satisfaction. The only place logic has in my life is in the realization that the more I'm willing to do for my wife and children, the more I shall be able to do for myself. Well, I imagine after hearing that story, you won't have to be told how to find your purpose or how to identify it or how to surrender to it. If it's a big purpose, you'll be big in its accomplishment. If it's an unselfish purpose, you'll be unselfish in accomplishing it. And if it's an honest purpose, you'll be honest and honorable in the accomplishment of it. But as long as you live, don't ever forget that while you may succeed beyond your fondest hopes and your greatest expectations, you will never succeed beyond the purpose to which you're willing to surrender. Furthermore, your surrender will not be complete until you form the habit of doing things that failures don't like to do. This is Earl Nightingale, and thank you.

To watch the official version of Earl Nightingale's The Strangest Secret, check the video right there next to me. I think you'll love it. Continue to believe, and I'll see you there.

I'd like to tell you about the strangest secret in the world. Not long ago, Albert Schweitzer, the great doctor and Nobel Prize winner, was being interviewed in London, and a reporter asked him, Doctor, what's wrong with men today?