FASTEST Way to BOOST Your Makeup in 4 Minutes

If you're just starting a business, make sure it's around something that you love doing, you're intensely passionate about, and you feel there's something that's missing in the marketplace right now that you can provide. Otherwise, if you're just doing an average product, selling to average customers, you're gonna have average or less or worse results. You have to be able to pour yourself into your business. Hi, I'm Evan Carmichael. I believe that hungry entrepreneurs deserve help. And same, answering a question from a reader, Samara, who wrote in to say, "I don't have big ideas. I'm looking to start my own company, nothing big, maybe start by making my own makeup for students or something that doesn't take experience or an original idea, but I haven't decided yet. Do you have any thoughts?" So, Samara, first you gotta think, why do you wanna be an entrepreneur? Okay? If you wanna be an entrepreneur just for the experience or, you know, just for something fun or think you're gonna make a lot of money, then you're probably not gonna have a lot of success. You want to be an entrepreneur because you want to be an entrepreneur. You want to be a business owner and you want to have an impact. If you want a winning business idea, it has to be around something that you love doing and something that you feel is missing. It could be makeup. I'm not saying makeup's a bad idea. Makeup could be great. There's tons of entrepreneurs who've had a lot of success in makeup. What is missing in makeup right now? If you're going to sell to students, in makeup, what do they need? What do they need that's not out there right now, and how can you provide that service? You have to love makeup. Do you use makeup yourself? Do you feel better using makeup? Do you have a personal story, an attachment to makeup that people can resonate with, that you can share, that by telling your story people are gonna wanna work with you? You have to love makeup, and then again, you have to find a way that people will want to use what you have. There's something missing. If you're gonna start a new product or service, There has to be something missing right now that's not there. When I started my website, EvanCarmichael.com, I started around having the famous entrepreneur profiles and stories. I felt like these famous entrepreneurs really helped me. Their stories inspired me, motivated me, and there wasn't enough information online out there. So I went out and created the largest resource for famous entrepreneur stories and advice anywhere online. And people— it resonated with them and they came to the website and they signed up for the newsletter and they bought products. You have to be able to find something that means something to you, that's important, and that nobody else is doing. You can fill that void. I know it's hard thinking of a business idea and too many entrepreneurs just jump on the first idea that comes to them, but that's a recipe for failure. You may end up spending tons of money and not being able to recoup it. And get it back. So you really need to think, are you meant to be an entrepreneur? Like, is this something that is a burning thing that you have to do? Like, if you don't try this out now, you're going to regret it for the rest of your life. Or is it something like, eh, we'll try it, see what happens? Like, if that's your attitude, it's not going to work. Don't do it. Go get a job, do something else, but don't start your own business. You have to feel it. And for those of you who are in business, you know what I'm talking about. 'Cause it's hard, it's rough, it sucks. There's a lot of crap that's thrown at you. You have to feel it, you have to want it to keep going every day. And then again, make sure that whatever you're providing is unique, stands out, there's a need, you use it, you love it, and other people can benefit from it as well. Good luck. For those of you watching, if you like the video, please give it a thumbs up below. It makes me want to do more for you, and I want to hear what you have to think. What do you think about this video? Let me know, leave it in the comments below. And if you have a question for your company, I'd love to try to answer it for you in the comment section. Thank you guys, it means a lot to me, and I'll see you on the next episode.