John Paul DeJoria built Paul Mitchell and Patron by making work fun. He says sustainable entrepreneurship means loving what you do, the people around you, and your customers. When business feels like passion instead of a chore, it becomes part of your life and actually works.
Good morning, family, nation. Today's message is have fun!
Over to you, John Paul DeJoria.
Long-term entrepreneurship is liking what you do, who you do it with, and who you do it for. If you're not having fun, then you're only in business to make some money. I still work. I work every single day, but I love what I do, so I have fun. So it became a lifestyle. When you're working and it becomes work, it's not fun. When you're working and it becomes part of your lifestyle because you like it, it's fun. I look forward to calling on salons. I look forward to walking in someplace and saying, "Thank you for using Paul Mitchell." I look forward to walking into a cocktail lounge. "Wow, thank you for having Patron on the menu." To people in the hip-hop industry, Thank you for singing about Patron in the country and western industry. Thank you for doing this. In other words, I like it so much that I appreciate so much also the people that like it too. It's a lifestyle and it's a good one. So if an entrepreneur can make a lifestyle that they like with the people they want to deal with part of their business, it'll be long-term and it will prosper because you are having fun. Everyone wants to have fun.
So this is a really important message because if you want to not just be a happy person but also have success in your business, then you have to do things that you have fun with. Somebody recently asked me on my YouTube channel if I always had fun in my business, and I don't think anybody can always have fun in anything that they're doing. It's like always being in love or always being happy. It's something that you can strive for and something that you want to try to always have in your life and in your business, but it's not always going to happen. I think what's important to keep in mind though is that if you're not having fun for too many days in a row, then something should change, right? If you started having a lot of fun when you launched your business and now it's not fun anymore, and every day you wake up and you dread you dread going to the office and you wish you could do something else, it's not fun anymore, then that's when you know something has to change. You either have to inject more fun into your business or maybe do something else, something totally different that brings more fun into it. When you have fun, you'll be a much happier person and you'll be a much more successful entrepreneur. Believe. So my question of the day for you today is, what makes your business fun? I'd love to hear from you. Leave it in the comments below. I'm going to join in the discussion. Thank you guys so much for watching. Continue to believe, and I'll see you again tomorrow morning for another shot Of en espresso.
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