How to BE MEMORABLE | Robert Downey Jr.'s 3-Minute Lesson

Robert Downey Jr.'s acceptance speech shows how to be memorable: he thanked Susan Downey for a spoiler, mocked Warner Brothers, and credited Joel Silver for saving his career. Most award speeches and corporate presentations are boring. Better to be loved or hated than forgotten.
Good morning, Believe Nation. Today's message is be memorable. Over to you, Robert Downey Jr. I wake up every morning with an espresso to keep me going.
If you start playing violins, I will tear this joint apart. First of all, I'd like to thank Susan Downey for telling me that Matt Damon was going to win, so don't bother to prepare a speech. That was at about 10 AM. I don't have anybody to thank. I'm sorry everyone's been so gratuitous. It was a collaboration. We all did this together. Certainly not going to thank Warner Brothers. Alan Horn and— my God, Robinoff, these guys, they needed me. Avatar was going to take us to the cleaners. If they didn't have me, we didn't have a shot, buddy. What am I going to do? Thank Joel Silver, the guy who's only restarted my career 12 times since I began it 25 years ago. I mean, I really don't want to thank my wife because I could be bussing tables at the Daily Grill right now if not for her. Jesus, what a gig that'd be.
I never watch any of the award channels and speeches and shows because I find them mostly boring. It's one speech into another speech into another speech, and they're all just thanking some people that I don't know And it's really great to show gratitude and appreciation, but as a viewer, at least for me, I find it super boring. And when I look at businesses, most businesses are pretty boring. Look at one guy's website against another girl's website against another guy's website, and they all look the same. They all kind of mold and merge into this big pile of boring crap. That's most people's companies, right? What is so memorable about you that I want to spread the word? That I'm going to remember who you are to come back and buy more from you and tell people about you, right? Robert Downey Jr.'s speech, you're gonna love it, you're gonna hate it, but you're gonna remember it. And that's what I want. When I'm going to speak at events and I see the guy before me and he's doing the typical boring presentation, it actually jazzes me up. Like, I get fired up when the guy before me is super boring, 'cause I have to come and bring energy, and I know I can do it and be totally different than the guy before me. And you need to do that in your business too. And risk people hating you, risk people giving you negative comments, risk people clicking away from your website or closing your YouTube video, because the ones who love what you stand for, who love what you're all about, they're gonna be avid fans. You want people to love you or hate you, but not be forgotten. You play in that middle zone, you're boring, you're blah, you'll be forgotten. And when you're forgotten, you can't make money, you can't have an impact, you're not gonna reach your goals. So do something to be memorable today, even if it's a little bit scary. So the question of the day today is, what are you gonna do to be memorable today? Leave it in the comments below, I'm gonna join in the discussion. Thank you guys so much for watching, have an amazing day, continue to believe, and I'll see you again tomorrow morning for another shot of N-Spresso. I wake up every morning, espresso keep me going.
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