How to Find Your Passion in Just 6 Minutes

How do I find my passion? This is a critical question for any entrepreneur because it is the most important rule in business. If you're not passionate about your company, you're not going to be successful. Bottom line, none of the other rules, advice, information, tips will help you if you're not passionate about your company. The reason is you kind of have to be a little crazy to be an entrepreneur because people are going to tell you you're nuts, you're not going to see any momentum for a while, You're going to be investing everything you've got into your company and constantly worrying that it's not going to work out because it takes way longer than you think it's going to be. Even though you know it's going to be hard and going to take a lot of yourself, it's going to be way harder and take more of you than you ever thought possible. And you're going to think about quitting and giving up so many times. And the only thing that gets you through is the passion for what you're doing. If you look at any famous entrepreneur and why they got started, It's because they loved what they did and they would do it even if they weren't getting paid to do it. A lot of them didn't even think it would ever become a business. They don't like the business side of it because they loved what they did. And it's only that passion that's going to get you through all the tough times ahead. So I got a question from one of my readers on my newsletter, Amisha. Amisha wrote this crazy long email here trying to find her passion, and I get it. I mean, This is great. This is a great start, Ameesha. And for anybody who is thinking about starting the business, this is important. This is where you need to start. If you don't know what your passion is, don't start a business yet. Okay, now I have an entire ZUGA guide that I walk people through how to find their passion. I'm going to try to condense that into a quick video for you guys. Ameesha writes to say she likes special education. She likes helping teach kids. She likes psychology, is not sure how to bring this all together. Okay, Amisha, here's how you start. You start by making a list of all the things, all the things that you love doing. Okay, forget about the business for now, just things that you love doing, things you can get lost in. So if it's helping these kids, if it's researching about these kids, if it's finding a solution, whatever it is, what do you love? What can you get lost in? You know, for me it was famous entrepreneur stories. I love that stuff. I could read a biography or a quick overview of, of a famous entrepreneur and I just love it. I love it. I love seeing it. I get lost in it. I can spend hours doing it. Still now I can watch videos that inspire me. I still love those things. And so I had to find a way to make that into a business. What do you love? What is it that you love about kids and teaching kids or about special needs kids? What is it? Make a list. Once you've identified some of those things, then you can try to match it up to a business opportunity. And remember, the business, you don't have to— this doesn't have to be complicated, okay? Business comes from providing value. The more value you give to somebody, the more money you're going to make. You want to make a lot of money? Provide a lot of value. You want to make a lot of money quickly? Provide a lot of value quickly. That's it. This stuff that you love doing, how does it help people? The more it helps people, the more money you're going to be able to charge for it, the more money you're going to be able to make. That's the intersection you're looking for. Something you love doing with something that helps people. That's how you make a lot of money. That's how you find your winning business idea. Okay, if you're still not sure, once you get to that point, instead of just starting out, quitting whatever job you have right now, go work for somebody who's done it. Go work for somebody who's doing what you want to do, or close to what you want to do. There's a couple reasons for it. Okay, the first is you're going to learn. If you're taking a job, you want to take a job to learn, not just to get paid, but to learn, right? So if you go work for a small company, say, look, somebody has 10 employees who's doing something that is inspiring to you, you're going to learn from them and, and try to take on more responsibilities than what they've hired you for. Any entrepreneur is looking for star employees. They want people to do more, to take on more, because every entrepreneur has tons of work. So get involved, get close to the entrepreneur, learn from them. It's like you're getting paid to go to university. You're getting paid to make mistakes. Somebody else is paying you to learn about the business that you want to start. And it also lets you see, is this the type of company you want to start or not? Because a business idea can sound great in your head, and then once you get into it, you realize, oh, this is not for me. I don't want to do this at all. So why not get paid to learn that? And it's okay to bounce from one thing to another thing to another thing. You know what, in the eyes of society, they'll see you as a failure, like you can't keep a job down. But you're learning. Don't care what they think. You're learning. You're finding your passion. You're finding something that you're going to be able to leverage and change the world with. That's your goal. And once you've done that, once you've found that job and you're in there, you're hustling, and you find out, you know, I love this, Then you can start thinking, how can I turn this into my own thing? And you can start part-time, start on the side. I don't want you to start a job, a business, and have to quit in 3 months because you run out of cash. So start part-time, build connections, build it up to the point where you can get to survival with your company, and then expand from there. And that may be the point where you can leave your job and focus full-time. But starting back at the roots, this is a great question. Every entrepreneur should ask themselves this. How do I find my passion? Am I really passionate about what I'm doing? Because if you're not, quit now, start something else. Because I'm— I can't help you. If you're just asking how to make money and you don't love your business, it's not going to happen. You're going to have more happiness, more fulfillment, make more money, have a greater impact if if you do something that you're passionate about. So just remember that concept. You're marrying what you love to do with what can help people. That's how you're going to find your winning business idea. Again, I have the ZUGA Guide that walks through that process step by step. I tried to do it quick justice in this video, but hopefully that helped you. I'm excited for your journey. Believe. For those of you watching, if you like the video, please give it a thumbs up below. It always makes me want to do more for you. And I want to hear what you have to think. How did you find your passion? Do you have a question for me that I can answer? Leave it in the comments below. I'll make a video response. Thank you so much, and I'll see you soon.