How to Stay CONSISTENT and Achieve Your Goals!

If you want to know how people like Eric Thomas, Priyanka Chopra, and Markle Purewhite stay consistent, then this video is for you.

We're talking about consistency.

Consistently.

Be consistent.

What's up, Believe Nation?

It's Evan.

My one word is believe, and I believe in you. I believe you have an amazing gift inside you that I want to see explode out into the world. I started the One Rule series to try to get together some of the most common rules that are repeated over and over and over again and smash them all down into one video. And so today we're gonna learn how to stay consistent. Enjoy!

The power of 21. And so when I've been telling you to get that goal, get that dream, and I've just been telling you drive it and drive it and drive it and drive it, what I've been talking about is consistency. And for some of you, for real, for real, you'll never have it. You'll never You'll never be it, you'll never do it because you don't have any consistency. Listen to me, you are killing me and you're killing yourself. You start and you stop and you start and you stop and then you start and you stop and your goal, you got it on the wall, you got the Bentley on the wall, you got the gated community on the wall, you got the degree on the wall, but the problem is you keep starting and stopping and starting and stopping and all I'm asking you to do for me is I'm asking for some consistency. All right, all right, so I'm talking about the Power 21. Are you hearing what I'm telling you? I'm talking about doing something for 21 straight days. Now, It may not work. I remember when I first did this, the first thing I started, my boy Hollering Hill, he gave me a book called the Book of Proverbs, right? And he told me to read like a book of Proverbs a day for 21 days. Like, he's like, E, just start a habit. For real, we started with reading Proverbs, something real simple. But he said, E, if you can do something for 21 days, like you'll never have to think about it. I don't know if you caught what I told you this morning. I woke up at 3 o'clock this morning, 3 o'clock, burnt out, tired. Like, yo, E, I can't do it. I just boom, went back to sleep. Boom, 3 minutes later, my body woke me up.

What am I saying to you?

I'm telling you consistency.

Habits.

My body like, yo, E, I don't know what you doing. I don't know what you think you doing, but we don't do that. Sleep is for suckers. Get up. Listen to me. Not my mind, my body kicked in and said, get up. We talking about consistency. And so I read the book of Proverbs 21 straight days, right? And I started doing other stuff. I said, we're going to exercise for 21 days. I just started trying to do stuff for 21 days to see if I can do it. And what I discovered is, for real, and I'm going to be honest with y'all, I did 14 days, then I started all over again. I said, this time I did 16 days, then I started all over again, and I did 18 days, then I started all over again, and I did I did 21. Some stuff I can do 21 straight days. Some stuff I gotta start and stop and start and stop and start. But when you get to 21, there's power in consistency.

Success is not, um, it's— success is not a destination. People always think that, oh my God, this person's so successful because they've had a successful movie or a successful show. But success is a journey. You have to consistently always, always be successful. That's when you're really successful, because otherwise you'll be remembered for your last failure. And I've had a few, but I just have to compensate for my failure by just getting up and running. The more time you take to sort of mourn it, you're wasting that much more time in being successful. So you just have to, you know, perk up, pick yourself up, dust yourself off, and just say, alright, what can I do? There's always a solution. You can't expect— people always get mistaken that just because this year has been what it has been, it's been because I consistently worked hard for about 10 years. So now I know my job enough to be able to be appreciated for it. But if I hadn't had the last 10 years, I would never have had this year or the year before that. So success is not a destination where you— or power is not like, okay, today you're powerful. You have to consistently be powerful and consistently be successful, and that is a journey. It'll never be a step.

My father sent me to Harrogate, which was a spa town, and told me to find a job. The most daunting task in my life. And I went to Harrogate and I found a job at the Hotel St. George in Harrogate. And I started there on the 20th of March, 1978. It wasn't great food, but what they taught me was how to push, how to run, how to be consistent, because consistency is born out of discipline. How never to be late, How to go to work when you're not feeling well and let the chef send you home.

I built it up. I didn't have that big of an audience when I started it almost 3 years ago. I had a pretty decent size, but I had the relationships with influencers from the years of previous stuff with my other business. So I was able to get a lot of great influencers on 'cause I do an interview podcast. And I was just consistent. I said, I'm gonna do it every week for this year. And I did one once a week. And then the second year I said, I'm gonna do it twice a week this year, 'cause people were asking for more. The third year now, people said, we want more. So I said, I'm gonna do it 3 times a week. And so I'm at 240 episodes almost right now, over a 3-year period, and I still feel like I'm scratching the surface. But I'm almost 3 years in, at the end of 3 years, and I still love it. So I think a lot of people get into a podcast 'cause they feel like they need to do it or they wanna do it, and they'll talk about a topic for 6 months and then they're burnt out. So I think if you're gonna do a podcast, do something that you're committed to for the next 3, 5, 10 years.

Yeah.

If you really wanna see it grow and build momentum around your brand and have an impact.

Most entrepreneurs, they're not consistent because it's hard because you fall off the tracks because something happens in your personal life or you're not seeing the momentum you want or you get distracted or you have entrepreneur ADD and you wanna jump to another project and you may be consistent for a week or a month or a couple months and then you fall off the tracks and you can't get back on. Most entrepreneurs, entrepreneurs give up too soon, and you have to realize that even if you're only a part-time entrepreneur, you need to dedicate time every single day to growing your idea and making your dreams happen, and not get bogged down by excuses and allowing life to get in the way. You know, if your grandparents get sick, you're still spending time on your business. If you're going through a divorce, you're still spending time on your business. If you get massively sick and you can't speak and you're lying in bed, you still spend time on your business. All of those things happened to me and I still spent time on my business and it grew. You have to make sure that every single day You're being consistent and following through on your company.

And great restaurants have to be consistent. We can all cook. You know, there's a lot of great chefs out there who can do a lot of great things, but to be consistent 300 days a year, you know, lunch and dinner, over and over and over and over again, is really, for me, what defines greatness. It's the one— one-hit wonders are one-hit wonders. To be there for a long time, to be impactful for a long time, to have a team that continues to evolve, to have guests that continue to come to your restaurant, to have that relationship with your partners who are your suppliers. Those are really, really important things for me in a restaurant.

People move on. They don't— I mean, 50 actually put out some great records earlier this year. The joint he had with Kendrick Lamar Then he had another record, the joint with Too Short, I thought was dope. But when people are off you, they're off you. I mean, he got his pocket of fans that'll still support him, but you'll never see 50 Cent selling 10 million records again. Hell, you'll never see 50 Cent selling a million records again. Not one album. He might do it as a single. And that's not, that's not a diss to him. It's just, that's the way hip-hop is. Nobody cares no more. You know what I'm saying? A thug changes, love changes, and best friends become strangers, man. Like, it happens all the time. It happens in cycles. Everybody can't be Jay-Z, you know, because— but, and the reason Jay-Z is Jay-Z, because Jay-Z has been consistent. Jay-Z dropped the album every year since 1996.

How did you get, like, management, radio DJs to notice you, producers to notice you? Like, because there's so many people doing the same thing and it's tough. But, like, what— how did you make yourself stand out?

I think it all starts from you first of all being ready to sacrifice things. Like, I'm ready to be broke for a while. I'm ready to, you know, have arguments with people because they think I'm making the wrong choice. You've got to first of all like make that decision with yourself, being like, okay, you know what, I'm actually gonna do this. And then once you do do it, you know, it's the consistency. Like, Show up to the studio every single day even though you're not supposed to. Keep— like, wake up every single day, go studio, studio, studio, studio. Like, that's all you should be doing. Working with people that, like, you don't care, that just make music. Finding beats online that, you know, you write on top of, you know what I'm saying? Like, putting things online, taking people's attentions from a bar. Like, I know you might be in a bar with 7 people. I used to perform in a pub of 4 regulars that would never even turn around. They didn't turn around.

I know the feeling.

Joke's on them now.

Yeah, well, um, what I'm saying is it's the consistency of you. You have to just always be seen everywhere. Show your face absolutely everywhere.

Oh, it's that girl.

It's slowly but surely people will start remembering the face.

Originality and consistency, they got to give it to me. But they— even though I had all those records, I had probably 10 records on the radio, they still didn't give me no awards, no nothing. Like I had Love Song, Bugatti, Good Cushion, Alcohol. Then I wrote the song for Body Party, and I had probably Same Downtime, which is Never End, with Kelly rolling on the radio all at the same time. So none of these records even got an award, even went up for an award. I mean, like, because it's like I'm cheating.

It's like you what?

It's like I'm cheating. It's like, man, dog, you— there's no way you can have all these records. So they're just not gonna give it to me because it's come too easy to me. Yeah, so they're making me work for it. That's how I want it.

How do you do that though? How do you write a hit? Like, what is it? What is it?

I write so many songs. I do 10 songs a day, and it's just not every song the same song.

But all 10, do you have to kind of write something that doesn't work and then it gets—

Yeah, yeah, some of it don't work. Sometimes I never finish it. Sometimes it might just be a verse. Sometimes it might just be a hook, but I just continue to work.

Can we just talk about the workout regimen? I'm very curious to know what you were doing, what you were eating.

Really?

Yes.

Was it just like turkey patties or chicken or what?

That's it.

I only ate turkey. No, I just eat turkey every day with gravy. No, um, no, it was like, it was a really, uh, it'd be, it's hard to actually, what I should do is I should write the whole thing down and give it to people because it takes, it took a long, it took a long time. It took, there wasn't any trick to it or any secret to it. It's just a matter of getting after it. That's the problem is people want to know what the secret is. The secret is you can't do it in a month.

Thank you, I like that.

It takes 8 months and/or a year or a lifetime to— of consistency, working out every single day and eating properly and truly feeding yourself, not starving yourself, but giving yourself proper nutrition to heal. You have to burn off all the crap you've put in your body, and then you have to replace it with really good food and fuel. And it takes a long time, but really 8 months is not that long. I mean, what were you doing in May, right?

Yeah, exactly, that was yesterday, right?

And when you're looking back, 8 months goes by really quickly. When you're looking forward, it seems like a lot. It's crazy, it's a long prospect. Even 8 hours can be a long time. But it just takes a little bit of consistency, and time is gonna go by just as fast whether you're doing it or not. So who do you want to be 8 months from now? You want to be in good shape? Then get on it today.

Thank you guys so much for watching. I hope you enjoyed. I'd love to know what did you take from this video? How are you going to stay more consistent now? Whose message resonated the most with you and why? I'd love to hear from you. Please leave it down in the comments below. I also want to give a quick shout out to Helen Ashcroft from Stronghold Media. Helen, thank you so much for picking up a copy of my new book, The Top 10 Rules of Success and for tweeting out about it. I really, really appreciate the support, and I hope you enjoy the book. So thank you guys again for watching. I believe in you. I hope you continue to believe in yourself and whatever your one word is.

Much love.

I'll see you soon.

Raise your standard.

Apple, at the core, its core value is that we believe that people use Passion can change the world for the better.

Not one drop of my self-worth depends on your acceptance of me. I don't ever give up. I'd have to be dead or completely incapacitated.

Hey, Believe Nation, if you want to see my all-time favorite top 10 rules of success, I have a very special secret video for you. These are the individual clips that I have personally learned the most from and applied to my life and my business. Check the link in the description for details.