How To Validate Your Product Idea Effortlessly!

Do I have a viable product? So I got a great question from one of my YouTube viewers— love you guys— USA9283, who wrote in to say, how do I know if I have a viable product as I'm still in the idea phase with my invention ideas? So this is a great question and one that a lot of people go through where you have an idea but you don't know if it's going to work or not, and you're worried about investing money and maybe quitting your job and taking this risk without knowing if it's going to work out. So I have 3 suggestions for you to figure out if you have a viable product or not. The first one is, do you use it yourself? Okay, a lot of the best inventions in the world came from people who had their own personal need for it. You had your own problem and you said, there's nothing out there that solves this, I'm frustrated, and so you create something and it solves that problem for you, and chances are there's a lot of people like you who have that same problem and would be willing to pay you for it. A great example is L.L. Bean, who was an inventor and hunter, and he started the L.L. Bean company. His first product was a hunting shoe, and it came out because when he went hunting, he was so frustrated and upset that his shoes kept getting wet. You know, he's sitting there in the marsh and trying to hunt things, and his shoes kept getting wet and cold and damp, and he got sick, and it's just frustrating. He said, there has to be a better way. And so he created his own hunting shoe, and he knew it would work because he used it and it was great and it helped him solve his problem, and he knew that other people would have that same problem and would want to buy it as well. And so his whole brand was around outdoors and hunting and camping, all things that he loved to do. And he either invented products or brought on new products into his store that he used and he endorsed and he liked. So that's the first test. Do you use it? Do you love it? Do you use your product or service every day because it's so amazing, it saves you so much time and aggravation? Step 2 is talk to people. What you want to do is start talking to people who are potential customers, people who have the frustration that you're helping to solve. And you're not going in yet and asking for an order. You're going in just to ask for help. You say, "Hey, I've got this idea, I'd love to pick your brain on it." That's a lot easier to get people to say yes to than, "Hey, I want to come and sell you my stuff," right? You're probably not going to get a lot of great reactions from that. But you're going in asking for help and you're saying, "Here's what I have, here's what I'm thinking about doing. What do you think? How would you tweak it? What are your thoughts?" And they'll give you some free advice, which is great. And if they really love it, they'll say, "Hey, when is this going to be ready? Because I want to buy the first one," right? They'll be on board even though you're not asking for the sale. So talk to people and see, do you get that excitement from them? Is there a need for it? When you talk about your product or your idea to them, do they get animated? Do they want it? Do they give you positive feedback and energy and say, "Hey, I can't wait for this thing to come out." And step 3 is take pre-orders. So those people who really love it, you can have them pre-order your product in advance. You can create campaigns on social media. You can create campaigns on crowdsourcing websites like Kickstarter.com. And you can see if there's a market for this, right? So you know that you love it and you use it. You know that the people that you talk to love it and would use it. And now you're ready to go out and get those pre-orders so you're not spending a lot of money before you're making money, right? I hate spending money till I'm making money. So you create these campaigns and see people who pre-order it, right? See people are willing to, to pay you for those first products. There's tons of successful campaigns. I think we've raised millions of dollars on websites like Kickstarter, and that helps fund your startup costs and your inventory costs and everything you need to launch your business. So that's my 3-step process to help you understand if you have a viable product or not. 1, do you use it? 2, talk to people. And 3, get pre-orders. Believe. For those of you watching, you like the video, you can support me by clicking on the link in the description. Leave a comment, let me know what you think, and click on my face to subscribe to the channel. Thank you so much. I'll see you soon.