The Dental Lie No One Talks About (It’s Hurting Your Practice)

New patients aren't actually always a win. In fact, they're often your biggest strain on your time, on your energy and even team morale, especially when they come in with high expectations and low trust. If you've ever had a new patient hijack your schedule, fight every fee or leave your team feeling emotionally fried, then you're really not alone. But here's the good news. With the right protocol, new patients can become your biggest advocates instead of your biggest headaches. What happens? A lot of times you have a lot of unscheduled active patients or you might have low diagnostics or even low case acceptance when that happens and you're adding new patients in instead of trying to fix some systems to make your case acceptance more efficient. It's what we like to call the new patient treadmill. They're losing more active patients that haven't been in the last 18 months for an appointment. When we actually even dig deeper, their new patients are converting less effectively as their existing patients.