You’re Spending $70K on Dental Marketing… and Still Shrinking? 😳 #dentalentrepreneur #dentalfinance
13 Aug 2025 · 1 min

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This short transcript excerpt (from a YouTube video by Gary Kadi) defines the accounting concept of an 'add back' — expenses that can be added back to profitability or EBITDA because they are not true business expenses. Examples given include personal expenses, one-time costs, family members on payroll who don't work, and inflated owner-occupied building costs. The speaker notes he is not a CPA and urges following professional advice while explaining that properly applying add backs can increase a dental practice's valuation.










