Gregory ShepardArchitect, GregoryShepard.com · GregoryShepard.com · The Startup Architect | Author of The Startup Lifecycle

Simple Steps to Ideate Your Product Strategy - BOSS Startup Science

23 Jun 2022 · 1 min

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Most products fail, but the BOSS framework helps founders validate ideas by talking to industry advisors and potential customers. It's a systematic approach to turn product thinking into something that might actually work.

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It may seem that there's a nonstop parade of great products hitting the market every day, but for every new success, there's a graveyard of doomed ideas. There's no simple trick to discovering the perfect product idea. It's an art, but ensuring your idea aligns to market conditions and customer needs is a science. BOSS guides you through validating your product idea with industry advisors, potential customers, and against market conditions. Learn more with the BOSS Product Ideation microlearning course. BOSS, the formula for startup success.