Russell Brunson on traditional businesses and their funnels. #salesfunnel #marketing #clickfunnels

If you run an offline business, I promise you, you already have a funnel. It may be a really, really bad one, but you have one. Think about this. Let's say you're a chiropractor or a dentist or something. Somebody sees an ad, they drive by, they see your billboard, they see your place, they get a referral, something, and they come to your location. They walk up to your door. What's the first thing they do? They open the door and they walk in. Now something's happening to. They're coming into this funnel. Now they're greeted by somebody, could be your front desk receptionist or whoever. And they're saying something. They're trying to get them to schedule an appointment or set up a call or whatever the thing might be. And then after that happens, and they take them to the next step and the next step. And every business has it. There's some kind of funnel, some kind of process you're taking people through all the time. And the online funnels are the same thing. People think it's something different, but it's not.