Andresa GuidelliCEO, The Real Estate InvestHER · Co-Founder

The "Special Sauce" That Makes a Short-Term Rental Worth Buying

29 Jul 2026 · 1 min

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Don't buy a short-term rental based on current performance numbers. Instead, look for local catalysts coming in the next three years that will drive the market up. The area's growth potential, not the property itself, is what makes it worth buying.

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You can't just look at the numbers that are out there. Some of them can't be trusted. You really have to do a lot of research about it. For me, what I have found that makes a short-term rental worth buying is looking into the future. What's that special sauce? What's something that's gonna happen in the area, the market, that's gonna be better in 3 years than it is right now? Because you can look at the numbers and you can hope for the best, but something that's gonna really make that curve go upward in a way that's frankly hard to find right now is what I looked for in all of my short-term rentals. Something special about the area and the house, but the area is the big thing.