In this video, Robyn Anderson argues that the future of websites is shifting toward chat‑based interfaces, noting that many high‑earning online entrepreneurs either have no traditional site or use conversational UIs. She describes her plan to rebuild her own site, jamout.ai, using the Vercel Agentic AI plugin to create a ChatGPT/Claude‑style experience that can recommend her services, suggest top‑of‑funnel offers, and link directly to community lessons. She shares the exact prompt she fed Claude—asking for design elements for 2027 and ways to position herself as a leader—and previews the AI‑generated ideas. Anderson aims to launch the new chat‑based site around October 1, 2026, and invites viewers to comment on what they think websites will look like in the future.
Chapters
The future of websites is not what you think. So I'm going to be taking this step and I'm going to lead the path for you guys, but I want to share a prompt that I used in Claude yesterday and kind of where it took me. And I think it's really interesting. So if you look at the latest, most popular websites, they are mostly chat-based. And also I own a school community, so I'm looking at the leaderboard of these people who are making $200,000 plus a month. One guy's making $1 million a month recurring revenue. Um, and I was looking into all of their websites and the really interesting thing is that most of them don't have websites. And then the ones that do, they have chat-based websites. And so what I'm imagining is taking my website and actually creating it to look just like ChatGPT or Claude. And people can have conversations with my AI. I'm going to be using the Vercel Agentic AI plugin while I build my new website. And it's going to be chat-based, and as people are asking for things, it's going to know what to suggest from my services. So if somebody comes in and they're like, hey, I want to use AI for my marketing, or specifically I need a top of funnel offer for my coaching business, well then it'll answer it and give ideas, and it'll also have a link that's like, Oh, Jam did a lesson on this, uh, September 2026. Do you want to watch it right now? And then that will take them to my community. But I'm just thinking about the future of what websites look like. And already, like, when I go to a general website, I'm like, oh, I have to read this? Like, they want me to do what? I have to give my email for what? So I think it's going to look really different. You can check out my website right now. It's jamout.ai. I'm working on it. I'm probably going to launch it around October 1st with the new look. So So yeah, I'm excited to see what it, what it looks like. And I'm just curious what you think the future of websites look like as well. I forgot to give you the prompt. Okay. The prompt is, what design elements can you bring going into 2027 for my website that you weren't able to do before? What do you think the future of websites are and how can you make me a leader? So that was my prompt. Obviously I have my marketing machine installed. It knows a ton of stuff about me, but that's kind of what I started the conversation with. And I'm super excited to show you what it's come up with.